Voda Cleaning & Restoration logo

Voda Cleaning & Restoration Franchise

Audited Financials
Restoration & Emergency ServicesEst. 2009Madison, WI
www.myvodafranchise.com

Risk Score

Pending analysis

Investment Range

$201,374 - $357,608

Franchise Fee

$30,000

Total US Locations

59

Business Summary

Voda Cleaning & Restoration operates businesses that provide water damage restoration services for both residential and commercial clients. The brand also offers professional, natural, and organic alternatives for services such as carpet cleaning, upholstery cleaning, hardwood floor cleaning/polishing, and tile and grout cleaning. Their comprehensive restoration services include fire and smoke damage restoration, flood damage restoration, contents cleaning and storage, bio-hazard and trauma services, sanitization, duct/coil/dryer vent cleaning, moisture management, restoration consulting, storm damage restoration, mold mitigation and inspection, odor removal, and general disaster restoration and cleanup. Additionally, Voda Cleaning & Restoration offers reconstruction services directly linked to restoration work, including framing carpentry, countertops, cabinetry, roofing, flooring, drywall, painting, and the repair of various home systems.

Corporate History

FPB DNA Cleaning and Restoration LLC, operating as Voda Cleaning & Restoration, was formed in Delaware on January 16, 2023. The company began offering Voda Cleaning & Restoration franchises on March 31, 2023. Prior to this, its predecessor, DNA Pro Cleaning Franchising LLC, offered similar franchises under the names "DNA Pro" and "DNA Pro Cleaning & Restoration" from 2021 until February 2023. An affiliated entity, DNA Fresh Carpet Care, LLC, has been operating the same type of cleaning and restoration business since May 2009 and started rebranding its operations to Voda Cleaning & Restoration in February 2023. The franchisor's parent company, Franchise Playbook LLC, was formed in June 2022.

Financial Overview

Investment Range

$201,374 - $357,608

Franchise Fee (Low)

$30,000

Franchise Fee (High)

$59,500

Royalty %

7%

Marketing %

2%

Equipment Costs (Low)

$49,800

Equipment Costs (High)

$135,700

Working Capital

$65,000

Audited Financials

Yes

Offers Financing

No

Audit Opinion

Unqualified opinion

Financial Health Notes

The Franchise Disclosure Document highlights a special risk regarding Voda Cleaning & Restoration's financial condition, stating that it 'calls into question the franchisor's financial ability to provide services and support to you.' The company's financial statements show a significant accumulated members' deficit, ending 2024 with a deficit of $4,413,552 and 2023 with a deficit of $1,189,089.

Financing Details

Voda Cleaning & Restoration does not offer any direct or indirect financing options to its franchisees. The company also does not guarantee any notes, leases, or other obligations for its franchisees.

Performance Metrics

Total US Locations

59

Franchised Units

58

Corporate Units

1

Avg Square Footage

1,350

Franchising Since

2023

Agreement Terms

Initial Term

10 years

Renewal Term

10 years

Renewal Conditions

Voda Cleaning & Restoration franchisees can renew their agreement for one additional 10-year term if several conditions are met. These include Voda Cleaning & Restoration still offering franchises in their territory, the franchisee providing at least 180 days advance notice before the term expires, and the franchisee having consistently complied with all terms of the Franchise Agreement, Manual, and other agreements. The franchisee must also refurbish or replace all equipment and materials to meet current brand standards, sign a new renewal franchise agreement, and execute a general release of claims against Voda Cleaning & Restoration and its affiliates. Additionally, the Operating Principal, General Manager, and any other designated staff must attend and complete any required training, and the franchisee must pay a $5,000 renewal fee.

Training & Support Program

Franchisor Assistance

Voda Cleaning & Restoration offers extensive assistance to its franchisees. Before opening, the franchisor designates the franchisee's territory and approves the administrative location, aiming to do so within 30 days. Voda Cleaning & Restoration provides a list of approved suppliers and standards for equipping the business, and offers an initial training program for up to two trainees at no additional charge. Franchisees also receive access to the confidential Operations Manual and non-mandatory guidance on pricing. Additionally, Voda Cleaning & Restoration reviews and approves the franchisee's grand opening local event and provides a business telephone number. After opening, Voda Cleaning & Restoration continues to provide ongoing access to the Manual and offers field support services, supervision, and assistance through various channels like on-site visits, remote sessions, phone, and electronic communication. Franchisees can also consult with headquarters for guidance. The franchisor furnishes standard electronic accounting forms and reports, and must approve any franchisee-proposed advertising within 15 days. Voda Cleaning & Restoration provides specifications for required products and services, continues to offer pricing guidance, and administers the Brand Fund for system-wide advertising efforts. Voda Cleaning & Restoration also operates a centralized Inbound Call Center for customer inquiries, which franchisees must use, and may establish an Outbound Call Center in the future.

Initial Training Hours

64

Training Location

Franchisor's headquarters or a predecessor outlet in Virginia

Ongoing Support

After opening, Voda Cleaning & Restoration provides ongoing access to its confidential Operations Manual. The franchisor also offers field support services, supervision, and assistance through on-site visits, off-site sessions, telephone, and electronic communication. Franchisees can communicate with the franchisor's headquarters for consultation and guidance regarding the business's operation and management. While additional training sessions or on-site consultations may be offered for a fee plus expenses, the franchisor does not intend to provide initial or additional training for reconstruction services. The franchisee's Operating Principal must attend an annual conference for a fee, with additional attendees incurring extra charges. Voda Cleaning & Restoration administers the Brand Fund for system-wide advertising efforts and operates a centralized Inbound Call Center that franchisees are required to utilize for customer inquiries. An optional Outbound Call Center may also be established in the future.

Franchise Requirements

Ideal Candidate Profile

Voda Cleaning & Restoration seeks franchisees who will personally supervise their business, dedicating the necessary time and best efforts for effective operation. If the franchisee is an individual, they must serve as the Operating Principal, or if a business entity, they must designate an Operating Principal who holds a majority interest or is approved by the franchisor, with full decision-making authority. The General Manager, who handles day-to-day operations and on-premises supervision, must have prior restoration experience and be approved by Voda Cleaning & Restoration. Additionally, franchisees must hire a third-party salesperson within 45 days of commencing operations; this individual cannot be the franchisee or one of their owners.

Industry Experience Required

Yes

Management Experience Required

Yes

Sales Experience Required

No

Technical Skills Required

Yes

Operational Details

Location Type

Hybrid

Owner Participation

Hands-On

Territory Type

Non-Exclusive

Territory Size Requirements

Voda Cleaning & Restoration's franchise territories are typically defined by a geographic area containing approximately 85,000 owner-occupied housing units. However, this number is not a guaranteed minimum. Franchisees may also have the option to increase their territory size by paying an additional fee based on the number of extra owner-occupied housing units. The franchisor retains the right to conduct various business activities within and outside the territory that could lead to competition.

Staffing Notes

Voda Cleaning & Restoration requires franchisees to staff several key roles. The Operating Principal must personally supervise the business and has complete decision-making authority, serving as the sole individual the franchisor communicates with. A General Manager is required for day-to-day management and on-premises supervision, must personally participate in operations, and is specifically required to have prior restoration experience. Both the Operating Principal and General Manager must be approved by Voda Cleaning & Restoration. Additionally, within 45 days of commencing operations, franchisees must engage a third-party salesperson for lead generation and customer sales; this salesperson cannot be the franchisee (if an individual) or one of their owners.