The Lime Truck logo

The Lime Truck Franchise

Audited Financials
Food and BeverageEst. 2021Irvine, CA
www.thelimetruck.com

Risk Score

Pending analysis

Investment Range

$101,320 - $204,625

Franchise Fee

$20,000

Total US Locations

1

Business Summary

Born From The Lime Truck operates as a fast-casual concept using branded mobile food trucks. The Food Truck sells California-Mexican ('Cal-Mex') menu items that are prepared from scratch using high-quality, locally and ethically-sourced ingredients. Born From The Lime Truck Food Trucks also offer desserts, non-alcoholic beverages, and approved merchandise like branded shirts, hats, and headbands, all prepared using Born From The Lime Truck's proprietary recipes.

Corporate History

The concept behind Born From The Lime Truck originated in Southern California in June 2010 when its founder, Daniel Shemtob, began offering high-quality, freshly prepared menu items from a mobile food truck called 'The Lime Truck.' In 2021, the mobile food truck rebranded to 'Born From The Lime Truck.' The franchisor, Born From The Lime Truck, LLC, was organized as a Delaware limited liability company on April 15, 2021, and began offering franchises in 2022. The company's founder, Daniel Shemtob, has continuously operated a Food Truck since 2010 through an affiliate, but the franchisor itself has never directly owned and operated a Food Truck.

Financial Overview

Investment Range

$101,320 - $204,625

Franchise Fee (Low)

$20,000

Franchise Fee (High)

$35,000

Royalty %

6%

Marketing %

1%

Equipment Costs (Low)

$71,800

Equipment Costs (High)

$319,800

Working Capital

$21,000

Audited Financials

Yes

Offers Financing

No

Audit Opinion

Unqualified opinion

Financial Health Notes

Born From The Lime Truck's financial statements for the fiscal years ended December 31, 2023, and December 31, 2022, have been audited and received an unqualified opinion from the independent auditor. This indicates that the financial statements present fairly, in all material respects, the company's financial position, results of operations, and cash flows in accordance with accounting principles generally accepted in the United States of America. There are no mentions of any going concern qualifications or other significant financial concerns raised by the auditor in Item 21.

Financing Details

Born From The Lime Truck does not offer any direct or indirect financing to its franchisees. Additionally, the franchisor does not guarantee any of the franchisee's notes, leases, or other financial obligations. However, upon request, Born From The Lime Truck can provide franchisees with a list of companies that may be willing to offer financing.

Performance Metrics

Total US Locations

1

Franchised Units

0

Corporate Units

1

Franchising Since

2022

Agreement Terms

Initial Term

10 years

Renewal Term

5 years

Renewal Conditions

To renew their franchise agreement, Born From The Lime Truck franchisees must not be in default, provide timely notice of their intent to renew, sign the franchisor's then-current form of franchise agreement, sign a general release of claims (subject to state law), pay a renewal fee, and renovate and upgrade their Food Truck and equipment to meet the current standards.

Training & Support Program

Franchisor Assistance

Born From The Lime Truck offers various forms of assistance to its franchisees. Before opening, the franchisor licenses the Marks, provides access to its Manual, specifies required goods and services with approved suppliers, provides an initial supply of marketing materials, conducts an initial training program, and helps develop a grand opening marketing plan. During operation, Born From The Lime Truck provides ongoing guidance and recommendations, offers periodic training programs, conducts regular inspections for compliance, maintains a corporate website and a local webpage for each Food Truck, establishes and manages a Brand Fund, offers suggested retail pricing, and operates a call center to generate catering leads. Additionally, the franchisor may conduct periodic field visits, develop new menu items and merchandise, negotiate purchasing agreements with suppliers for discounts, hold conferences, and create a franchise advisory council.

Initial Training Hours

100

Training Location

Corporate headquarters in Irvine, California

Ongoing Support

After opening, Born From The Lime Truck provides ongoing support to its franchisees. This includes offering guidance and recommendations to improve Food Truck operations and providing periodic training programs. The franchisor conducts regular inspections of Food Trucks to ensure compliance with maintenance and quality standards. Born From The Lime Truck also maintains a corporate website to promote its brand and a local webpage for each Food Truck. It establishes and manages a Brand Fund for marketing and operates a call center for soliciting and referring catering leads to franchisees. The franchisor may also, at its discretion, conduct periodic field visits for onsite consultation, develop new merchandise and menu items, negotiate purchase agreements with suppliers for discounts, hold periodic conferences, and create a franchise advisory council. Additional training or assistance may be provided upon request.

Franchise Requirements

Industry Experience Required

No

Management Experience Required

No

Sales Experience Required

No

Technical Skills Required

No

Operational Details

Location Type

Mobile

Owner Participation

Supervisory

Territory Type

Exclusive

Territory Size Requirements

Born From The Lime Truck defines franchisee territories in one of two ways. If the population within a 25-mile radius of the franchisee's commissary exceeds 100,000, the territory will include a minimum population of 100,000, with boundaries set by the franchisor (e.g., by radius, area codes, municipal boundaries, streets, or polygons). If the population within a 25-mile radius from the commissary is less than 100,000, the territory will encompass the geographic area within that entire 25-mile radius from the commissary. These territory definitions are based on the commissary's location and population statistics at the time the territory is determined and will not change due to population shifts or commissary relocation during the franchise term.

Staffing Notes

Born From The Lime Truck requires franchisees to determine appropriate staffing levels for their Food Truck to ensure full compliance with the franchise agreement and system standards. Franchisees are responsible for hiring, training, and supervising their employees, including all wages, benefits, and taxes. Employees are considered solely the franchisee's employees, not the franchisor's, and franchisees must make this clear through employee communications and legal entity names on employment documents. A Managing Owner or a trained manager must be present at the Food Truck during all normal business hours to provide onsite management and supervision. Managers are required to have at least two years of experience in the restaurant or food truck industry and must sign a Brand Protection Agreement.