The Grout Expert logo

The Grout Expert Franchise

Audited Financials
Home ServicesEst. 2008Menlo Park, CA
www.thegroutexperts.com

Risk Score

Pending analysis

Investment Range

$23,550 - $49,000

Franchise Fee

$10,000

Min Cash Required

$5,000

Total US Locations

2

Business Summary

The Grout Expert provides specialized services for grout, including cleaning, repair, maintenance, and replacement. These services are offered to both homeowners and the business community. Franchisees typically operate their business from their residence, utilizing products from an approved list of manufacturers or vendors. The company supports franchisees with marketing assistance, system implementation, territory selection, and training for their staff to promote and deliver The Grout Expert services.

Corporate History

The Grout Expert's underlying business concept began in May 1999 as a proprietorship named Bay Grout, founded by Hoang Chieu Nguyen. The business name was changed to The Grout Expert in 2001. The Grout Expert Franchising, Inc. was chartered as a California corporation on April 17, 2008, and began offering franchises on October 15, 2010.

Financial Overview

Investment Range

$23,550 - $49,000

Franchise Fee (Low)

$10,000

Franchise Fee (High)

$17,500

Minimum Cash Required

$5,000

Royalty %

6%

Marketing %

0.5%

Equipment Costs (Low)

$2,900

Equipment Costs (High)

$9,525

Working Capital

$7,500

Audited Financials

Yes

Offers Financing

No

Financing Details

The Grout Expert does not offer any direct financing or guarantees for costs or leases associated with opening or operating a franchise.

Performance Metrics

Total US Locations

2

Franchised Units

1

Corporate Units

1

Franchising Since

2010

Agreement Terms

Initial Term

10 years

Renewal Term

10 years

Renewal Conditions

To renew, The Grout Expert franchisees must be in good standing, provide written notice of their intent to renew between 90 and 180 days before the initial term expires, sign the then-current franchise agreement (which may have different terms), pay any outstanding balances, sign a general release of claims, and pay a renewal fee equal to 10% of the initial franchise fee being charged to new franchisees at that time.

Training & Support Program

Franchisor Assistance

The Grout Expert provides pre-opening support by assigning a protected territory and conducting a 7-day 'The Grout Expert Academy' training program for the franchisee and one additional person at or near its Menlo Park, California headquarters. This initial training also includes three days of in-market sales training and a recruiting workshop. During operation, The Grout Expert lists the franchisee's contact information on its website and offers a telephone advisory service for sales, operational, administrative, and management questions. The franchisor may create additional training materials for employees (e.g., seminars, manuals, audio/video), identifies new services and products, and trains franchisees on their implementation. Franchisees are lent confidential Operations Manuals that may be updated. Once 10 franchises are operating, annual conferences will be held to discuss system improvements and other topics, though franchisees pay travel and living expenses. The franchisor also develops advertising and marketing materials and requires franchisees to use a call center service for incoming calls and appointment scheduling at a monthly fee.

Initial Training Hours

72

Training Location

Corporate headquarters in Menlo Park, California

Ongoing Support

The Grout Expert provides ongoing support by listing franchisee contact information on its website and maintaining a telephone advisory service for sales, operational, administrative, and management questions. It may create additional training materials for employees (e.g., seminars, manuals, audio/video) and identifies new services and products, providing training for their implementation. Franchisees are lent confidential Operations Manuals that may be updated. Once 10 franchises are operating, annual conferences will be held to discuss system improvements and other topics, though franchisees pay travel and living expenses. The franchisor also develops advertising and marketing materials and requires franchisees to use a call center service for incoming calls and appointment scheduling at a monthly fee.

Franchise Requirements

Industry Experience Required

No

Management Experience Required

No

Sales Experience Required

No

Technical Skills Required

No

Operational Details

Location Type

Mobile

Owner Participation

Absentee Allowed

Territory Type

Exclusive

Staff Count

2

Territory Size Requirements

The Grout Expert territories are defined to contain at least 150,000 single-family residences. These territories are outlined by county boundaries, geographic or highway boundaries, or specific ZIP codes as established by the US Postal Service.

Staffing Notes

The Grout Expert requires that the franchise business be directly supervised on a day-to-day basis by a manager who has successfully completed the franchisor's training program. This manager must not have business relationships with competitors and must sign non-disclosure and non-compete agreements. The franchisee is not required to personally supervise the business, as long as a qualified manager is in place. The initial training covers the franchisee and one additional person, presumably this manager.