Snap-on Tools logo

Snap-on Tools Franchise

Audited Financials
AutomotiveEst. 1920Kenosha, WI
www.snapon.com
Financing Available

Risk Score

Pending analysis

Investment Range

$221,751 - $500,098

Franchise Fee

$8,000

Min Cash Required

$25,000

Total US Locations

3,344

Business Summary

Snap-on Tools Company LLC offers a license to operate a franchised mobile store that sells high-quality repair and diagnostic tools and equipment. Snap-on manufactures and distributes these tools to professional mechanics and other tool users across the United States. The product line includes hand and power tools, tool storage, vehicle service diagnostics and equipment, software, and repair services. Customers primarily consist of automotive technicians, vehicle service centers, manufacturers, and industrial users in various commercial applications.

Corporate History

Snap-on Tools Company LLC traces its origins to the Snap-on Wrench Company, which was formed in Milwaukee, Wisconsin, in 1920. Initially, the company focused on developing and marketing interchangeable sockets for wrench handles. Over its first 25 years, Snap-on Incorporated, its predecessor, sold products through employed sales staff. Around 1945, these sales people transitioned to independent contract distributors who purchased inventory and covered their own business costs. This independent distributor model continued for approximately 45 years until 1990, when Snap-on formalized its program into a franchise system.

Financial Overview

Investment Range

$221,751 - $500,098

Franchise Fee (Low)

$8,000

Franchise Fee (High)

$16,000

Minimum Cash Required

$25,000

Equipment Costs (Low)

$65,000

Equipment Costs (High)

$195,000

Working Capital

$21,940

Audited Financials

Yes

Offers Financing

Yes

Audit Opinion

Unqualified opinion

Financial Health Notes

Snap-on Incorporated's consolidated financial statements have received an unqualified audit opinion, indicating that they present the company's financial position, results of operations, and cash flows fairly in all material respects. The auditors identified the allowance for credit losses on finance receivables as a critical audit matter, noting that determining the proper level of allowance requires subjective judgment and effective evaluation of management's judgments. However, this is described as a challenging and complex judgment area for auditors rather than a direct indicator of poor financial health. Snap-on Incorporated maintains a strong financial position with substantial cash and cash equivalents and consistent net earnings.

Financing Details

Snap-on offers financing programs primarily through its affiliate, Snap-on Credit LLC. Franchisees can finance a substantial portion of their initial investment through the Franchise Finance Program, which has two options: 1. **First Financing Option**: This is a single loan that covers initial license fees, initial inventory, and software license fees. For a Transfer Franchise, certain RA Acquisition costs can also be financed. Interest accrues from the loan's inception, but no payments are required for the first 90 days. Repayment occurs over a term of 10 years minus 90 days, with fixed interest rates typically ranging from 8.56% to 10.99% (as of January 2025). A minimum down payment of $25,000 is usually required, though it can be waived for certain qualified applicants (e.g., current/former employees, veterans, relocating franchisees, or those purchasing an additional franchise). 2. **Second Financing Option**: Available only for initial franchises (not additional, transfer, or renewal franchises, or those receiving discounts), this option consists of two separate loans. A $25,000 bridge loan is offered at a fixed interest rate of 12.99% for 9 months. A second loan covers the balance of the initial fees (initial license fee, initial inventory, and software license fee minus the $25,000 bridge loan amount) at a fixed interest rate typically ranging from 10.56% to 14.99% (as of January 2025), repayable over 10 years minus 9 months. Both loans accrue interest from the business's operation start date. **RA Financing Program**: New franchisees (not renewal) may receive an interest-free credit line up to $85,000 to acquire Revolving Accounts (RAs) from a predecessor or develop new RAs. This credit must be repaid within 9 months. If the amount due is $10,000 or more, Snap-on Credit may finance it through the RA Loan Program, which is interest-bearing and typically amortized over 9 years and 3 months. **Van Lease Program**: Snap-on Credit offers leasing for program-compliant vans. Lease payments are made weekly in advance, with rates varying based on credit assessment (e.g., 8.48% to 10.99% for a 72-month new van lease). A monthly maintenance fee of $325 and a one-time documentation fee of $350 are also charged. Used vans may have different terms, including a higher down payment and a security deposit. **Credit Programs (Extended Credit Program)**: Snap-on Credit provides programs for franchisees to finance customer purchases, granting immediate credit for sales. Franchisees are responsible for collecting customer payments, assisting with repossessions, repurchasing repossessed products, and participating in bad debt losses. An EC Reserve Requirement (0% to 15% of the net cash price) is held by Snap-on for bad debts, and franchisees' share of bad debt losses generally does not exceed 25% (or 100% in cases of fraud). **Open Accounts**: Snap-on may accept assignment of short-term credit sales (30-day or 30-60-90 day terms) to businesses. If a customer fails to pay, the franchisee is charged the unpaid amount. **Security and Guarantee**: All financing is secured by a first security interest in the franchisee's business assets. The principal owner(s) are required to provide a joint and several personal guarantee for all obligations. **Dispute Resolution**: All disputes under financing programs are subject to mandatory arbitration (after mediation) and include a waiver of the right to a jury trial.

Performance Metrics

Total US Locations

3,344

Franchised Units

3,201

Corporate Units

143

Franchising Since

1990

Agreement Terms

Initial Term

10 years

Renewal Term

5 years

Renewal Conditions

To renew the Snap-on franchise agreement, franchisees must notify Snap-on in writing between 9 and 12 months before their initial term expires. They need to meet the current standards for new franchisees, including refurbishing or replacing their franchise van if Snap-on deems it necessary. Franchisees must be in full compliance with all existing agreements with Snap-on and its affiliates, and satisfy all monetary obligations. Additionally, they are required to sign Snap-on's then-current franchise agreement and other ancillary agreements, which may have different terms, including a potentially higher monthly license fee and a 5-year renewal term. A general release of claims against Snap-on and its affiliates must also be executed.

Training & Support Program

Franchisor Assistance

Snap-on provides extensive support to its franchisees both before and during the operation of their mobile tool stores. Before opening, Snap-on assists by making an initial inventory of products available for purchase and providing a technology package, which includes a computer, applicable software, a printer, and other necessary hardware. Franchisees also receive access to the electronic Franchise Brand Handbook and undergo an initial Store Management Training program. During ongoing operations, Snap-on continues to make products available for purchase, provides updated suggested prices, and offers general assistance with the Snap-on Program, including business forms, bookkeeping, inventory control, product knowledge, and sales and marketing techniques. The company may also modify the Snap-on Program and its products over time. Snap-on conducts national advertising campaigns across various media, including social media, and provides digital content for franchisees to use for local advertising. Franchisees utilize the Snap-on Chrome software package and Business Management Portal for ordering products, managing customer accounts, processing payments, and record-keeping. Each franchisee is also provided with a dedicated webpage and a snapon.com email address. While not mandatory, Snap-on encourages participation in ongoing training, such as monthly or quarterly Franchise Performance Team (FPT) meetings and business reviews with Business Managers. Additionally, Diagnostics Sales Developers offer sales support and product training for diagnostic equipment, and franchisees can earn brokerage commissions for referring leads for certain Snap-on Equipment sales.

Initial Training Hours

209

Training Location

Grapevine, TX or online

Ongoing Support

After opening their franchise, Snap-on provides continuous support to its franchisees. This includes offering reasonable access to information about the Snap-on Program, such as suggested business forms, ideas for bookkeeping and operational methods, inventory control, product knowledge, and sales and marketing techniques. Snap-on also reserves the right to modify the Snap-on Program, including adding or removing products and updating trademarks. The company conducts national advertising for its products across various media and provides digital content for franchisees to use in their local advertising efforts. Franchisees use the Snap-on Chrome software package and Business Management Portal for placing orders, managing customer accounts, processing credit card transactions, and record-keeping. Each franchisee receives a dedicated webpage and an email address under the snapon.com domain. While not mandatory, Snap-on suggests participation in ongoing training, such as monthly or quarterly Franchise Performance Team (FPT) meetings. Business reviews and contacts are also conducted by Snap-on Business Managers to review franchise performance. Additionally, Diagnostics Sales Developers provide sales support and product training for diagnostic equipment, and franchisees are encouraged to provide leads for certain equipment sales, for which they may receive a brokerage commission.

Franchise Requirements

Ideal Candidate Profile

Snap-on seeks franchisees who are proactive and dedicated to developing sales of its high-quality repair and diagnostic tools and equipment. Ideal candidates should demonstrate strong sales ability, effective merchandising skills, and a commitment to providing excellent customer service, including regular visits to stops on their List of Calls and efficient inventory management. They are expected to manage resources and expenses effectively. While the franchisee can serve as the primary manager, the company recommends hiring one or more employees to assist with sales and operations for each franchise, especially for those pursuing additional franchises. Prospective franchisees should also be prepared for personal liability by signing guarantees for business obligations.

Industry Experience Required

No

Management Experience Required

No

Sales Experience Required

No

Technical Skills Required

No

Operational Details

Location Type

Mobile

Owner Participation

Supervisory

Territory Type

Limited

Staff Count

1

Territory Size Requirements

Snap-on defines its franchise territory as a "List of Calls," which consists of a series of business addresses or "stops" where the company has identified existing or potential tool users. Each List of Calls is intended to contain at least 200 potential "Core Customers" at the time a Franchise Agreement is signed. Core Customers are defined as full-time professional mechanics and other individuals who are required to provide their own tools for their work.

Staffing Notes

Snap-on recommends that franchisees, in addition to acting as their own Store Manager or hiring one, hire and develop one or more employees to help with sales and operations for each franchise they own. For franchisees operating an Additional Franchise, it is mandatory to hire a Store Manager to serve the customers for that business, or the business currently managed by the principal owner. This Store Manager must operate under the franchisee's direct and sole supervision, adhering to all Snap-on Program requirements and the Franchise Agreement. All Store Managers must complete Snap-on Store Management Training. Franchisees are solely responsible for all employment decisions, including recruiting, hiring, scheduling, firing, disciplining employees, and handling all related employment, tax, and insurance matters. Promptly replacing a Store Manager who leaves employment is a franchisee's obligation, as failure to do so could lead to a breach of the Franchise Agreement.