Roto-Rooter logo

Roto-Rooter Franchise

Audited Financials
Home ServicesEst. 1935West Des Moines, IA
rotorooter.com

Risk Score

Pending analysis

Investment Range

$113,640 - $288,200

Franchise Fee

$25,000

Total US Locations

453

Business Summary

Roto-Rooter operates a business focused on sewer, drain, and pipe cleaning services. Franchisees also have the option to offer additional services like septic tank cleaning, plumbing repair, pipe inspection, and water restoration services to the public within a designated geographic area. The business utilizes the Roto-Rooter brand name and proprietary methods for its operations.

Corporate History

Roto-Rooter Corporation was founded by Samuel O. Blanc in 1935 in Des Moines, Iowa, initially manufacturing equipment for cleaning sewers and drains. The business was incorporated as Roto-Rooter Corporation on February 13, 1936, and began licensing independent businesspersons to use its system and trademarks that same year. In July 1980, Chemed Corporation acquired Roto-Rooter Corporation through a merger, and it became a wholly-owned subsidiary. By August 1984, Chemed transferred all of Roto-Rooter's stock to Roto-Rooter Group, Inc., which remains a wholly-owned subsidiary of Chemed.

Financial Overview

Investment Range

$113,640 - $288,200

Franchise Fee (Low)

$25,000

Franchise Fee (High)

$75,000

Equipment Costs (Low)

$44,640

Equipment Costs (High)

$138,200

Working Capital

$13,000

Audited Financials

Yes

Offers Financing

No

Audit Opinion

Unqualified opinion

Financial Health Notes

Roto-Rooter Corporation's parent company, Chemed Corporation, has strong financial health with no debt outstanding at the end of 2024 and 2023. Their current ratio was 1.4 at December 31, 2024, and they are in compliance with all debt covenants. Management believes their cash flow from operating activities and available lines of credit are sufficient to fund obligations in the near and long term. Chemed Corporation unconditionally guarantees Roto-Rooter Corporation's obligations to its franchisees. However, the VITAS Healthcare Corporation segment, also owned by Chemed, is involved in ongoing regulatory matters and litigation concerning Medicare billing, which could lead to defense costs, potential payments, and diversion of management time.

Financing Details

Roto-Rooter Corporation does not offer any financing arrangements, either directly or indirectly, to its franchisees.

Performance Metrics

Total US Locations

453

Franchised Units

337

Corporate Units

116

Avg Square Footage

1,200

Franchising Since

1936

Agreement Terms

Initial Term

10 years

Renewal Term

10 years

Renewal Conditions

To renew their franchise agreement, Roto-Rooter franchisees must not be in default of their current agreement at the time of expiration. Roto-Rooter Corporation will offer a new 10-year franchise agreement on terms and conditions then offered to other renewing franchisees. Roto-Rooter Corporation reserves the right to make reasonable revisions to the terms of the agreement upon renewal. Franchisees will receive the new agreement at least 60 days before their current agreement expires and must accept and return fully executed copies by the expiration date.

Training & Support Program

Franchisor Assistance

Before opening, Roto-Rooter Corporation makes the current Roto-Rooter brand equipment and parts line available for optional purchase at prevailing prices, with a 5% rebate on purchases paid within 30 days. During operation, Roto-Rooter Corporation provides general management, engineering, and research services and advice concerning the system and use of the marks. For water restoration services, they may offer training and certifications for an additional fee. Annually, Roto-Rooter Corporation spends at least 15% of the aggregate monthly franchise fees received from U.S. and Canadian franchisees on national market research, advertising, and promotion of the marks and services. They also consult franchisees before implementing substantial changes to the system's trade dress and reimburse reasonable out-of-pocket expenses for franchisee participation in certain trademark litigation. There is no formal initial training program prior to opening, nor are additional training programs required once operations commence.

Ongoing Support

During operation, Roto-Rooter Corporation provides general management, engineering, and research services and advice concerning the system and use of the marks, which are made available to all franchisees. If franchisees perform water restoration services, Roto-Rooter Corporation may provide training and certifications for an additional fee. Annually, the franchisor spends at least 15% of monthly franchise fees on national market research, advertising, and promotion. Roto-Rooter Corporation also consults franchisees before implementing substantial changes in the trade dress of the system and reimburses reasonable out-of-pocket expenses for franchisee participation in certain trademark litigation.

Franchise Requirements

Ideal Candidate Profile

Roto-Rooter Corporation seeks qualified individuals who are prepared to be actively and full-time involved in their business, or whose majority owners will be. While on-premises supervision is recommended, it is not strictly required. The ideal candidates will operate a business offering sewer, drain, pipe cleaning, and related services, and will be capable of competing with both local and national companies in the mature market for these services.

Industry Experience Required

No

Management Experience Required

No

Sales Experience Required

No

Technical Skills Required

No

Operational Details

Location Type

Hybrid

Owner Participation

Full-Time

Territory Type

Exclusive

Territory Size Requirements

Roto-Rooter Corporation defines franchise territories typically by city or county, as specified in the Franchise Agreement. The territory size, once established, will not be altered due to population increases or other contingencies. Minimum local advertising expenditures are calculated based on the population within the franchisee's territory.

Staffing Notes

Initially, Roto-Rooter Corporation assumes that franchisees will personally perform cleaning services. However, the Franchise Agreement does not restrict franchisees regarding who they can hire for on-premises supervision, though the franchisor must be informed of the manager's identity. Franchisees are not required to place any restrictions on their managers.