Popeyes Louisiana Kitchen logo

Popeyes Louisiana Kitchen Franchise

Audited Financials
Food and BeverageEst. 1992Miami, FL
www.popeyes.com

Risk Score

Pending analysis

Investment Range

$504,545 - $3,923,245

Total US Locations

3,177

Business Summary

Popeyes Louisiana Kitchen operates quick-service restaurants that specialize in selling fried chicken, seafood, and other fast food. Popeyes Louisiana Kitchen offers a unique "Louisiana" style menu that includes fried bone-in chicken, chicken sandwiches, chicken tenders, wings, fried shrimp, and various regional items. These restaurants can be found in different formats like free-standing buildings, store-fronts, and mall locations, offering walk-in, drive-thru, sit-down, takeout, or delivery services.

Corporate History

Popeyes Louisiana Kitchen Inc. was initially formed on July 27, 1992, as America's Favorite Chicken Company, a Minnesota corporation. The company changed its name to AFC Enterprises, Inc. in October 1996, and later to Popeyes Louisiana Kitchen, Inc. in January 2014. While the first Popeyes Restaurant opened in New Orleans, Louisiana in 1972, and its predecessors began selling franchises in 1976, the current franchisor entity has operated and franchised Popeyes Restaurants since November 5, 1992. Since 2009, Popeyes Louisiana Kitchen has been transitioning its restaurant names from "Popeyes Chicken & Biscuits" to "Popeyes Louisiana Kitchen." In March 2017, Orange, Inc. acquired the company, making Popeyes Louisiana Kitchen an indirect subsidiary of Restaurant Brands International Limited Partnership (RBILP), with Restaurant Brands International Inc. (RBI) as its general partner.

Financial Overview

Investment Range

$504,545 - $3,923,245

Franchise Fee (High)

$50,000

Royalty %

5%

Marketing %

5%

Equipment Costs (Low)

$365,000

Equipment Costs (High)

$2,465,000

Working Capital

$25,000

Audited Financials

Yes

Offers Financing

No

Financing Details

Popeyes Louisiana Kitchen does not offer direct or indirect financing to its franchisees and does not guarantee obligations to third parties. However, Popeyes Louisiana Kitchen has agreements with two third-party equipment lenders: Ascentium Capital and LEAF Capital Funding, LLC. Both companies offer financing for equipment purchases, ranging from $5,000 to $2,000,000, to qualified franchisees not in default of their franchise agreement. Popeyes Louisiana Kitchen receives a non-refundable rebate of 0.35% of the total loans funded by each lender quarterly. For Ascentium, interest rates are fixed at the time of funding (around 8.25% per annum), with repayment terms of 12 to 72 months, and prepayments incur a 1% premium on the remaining balance. For LEAF, interest rates range from 8.60%-10.10% per annum, with repayment terms of 24 to 84 months, and no prepayments are permitted. Both lenders may require personal guarantees from owners and affiliates, and loan defaults can lead to acceleration of payments and collateral repossession.

Performance Metrics

Total US Locations

3,177

Franchised Units

3,079

Corporate Units

98

Avg Square Footage

2,550

Franchising Since

1992

Agreement Terms

Initial Term

20 years

Renewal Term

10 years

Renewal Conditions

To renew their franchise with Popeyes Louisiana Kitchen, franchisees must provide written notice between 6 to 12 months before the initial term ends. They must be in good standing, which means satisfying all monetary obligations, complying with the Franchise Agreement and other operational standards, having no pending litigation with Popeyes Louisiana Kitchen or its affiliates, and meeting current financial ratios for new franchisees. Franchisees are required to reimage, renovate, refurbish, and modernize their restaurant to meet Popeyes Louisiana Kitchen's then-current design standards and pay a renewal fee equal to 50% of the standard initial franchise fee. They will also need to sign Popeyes Louisiana Kitchen's then-current franchise agreement, which may have different terms, including potentially higher royalty and advertising fees, and different Managing Director requirements. Franchisees also have an option to purchase an additional 10-year renewal term (Supplemental Renewal Term) if in good standing, by paying 50% of the then-current initial franchise fee and executing an amendment to the Franchise Agreement.

Training & Support Program

Franchisor Assistance

Popeyes Louisiana Kitchen provides comprehensive support to its franchisees. Before opening, Popeyes Louisiana Kitchen assists with evaluating proposed sites, site plans, floor plans, and elevations. It supplies standard construction plans and specifications in various formats and reviews final construction documents for adherence to brand image. Popeyes Louisiana Kitchen may also have a representative present at the opening of the first franchised restaurant. Franchisees and their designated management employees must complete the Popeyes Training Program (PTP) covering operations and management roles. Ongoing assistance includes access to an electronic Manual (Brand Standards Manual), discretionary additional training, and continuing advisory support through in-person meetings or bulletins. Popeyes Louisiana Kitchen also maintains high standards of quality, cleanliness, and service through supplier approval criteria and periodic inspections of restaurants and products. It administers an Advertising Fund and may establish Advertising Co-ops to manage regional advertising and marketing.

Initial Training Hours

126

Training Location

Certified Training Restaurant

Ongoing Support

Popeyes Louisiana Kitchen provides various ongoing support mechanisms to its franchisees after opening. This includes approving vendors for data polling from restaurant systems, maintaining and administering an electronic Manual with updated operating standards and procedures, and offering additional training programs at its discretion. Popeyes Louisiana Kitchen also provides continuous advisory assistance in person or through bulletins, works to maintain high and uniform quality standards across all restaurants, establishes criteria for and approves suppliers, and conducts periodic inspections of franchised locations and products. Additionally, Popeyes Louisiana Kitchen administers an Advertising Fund for national and regional marketing and may establish local Advertising Co-ops.

Franchise Requirements

Ideal Candidate Profile

Popeyes Louisiana Kitchen seeks individuals who meet specific operational, financial, credit, and legal criteria. For multi-unit development, Popeyes Louisiana Kitchen typically partners with sophisticated and highly experienced franchisees. Each franchisee must designate a Managing Owner who holds at least a 10% ownership interest or right to profits and has the authority to bind the franchisee and direct compliance with agreements. A Managing Director is also required for each restaurant, who must possess operational experience and skills, dedicate full-time effort to supervising the restaurant's day-to-day operations, not engage in other substantial management responsibilities, reside within a reasonable driving distance, and complete all required training. If the Managing Director is not the Managing Owner, they, along with any other Managing Directors, must collectively hold at least a 2.5% ownership interest or right to profits.

Industry Experience Required

Yes

Management Experience Required

Yes

Sales Experience Required

No

Technical Skills Required

No

Operational Details

Location Type

retail

Owner Participation

Full-Time

Territory Type

Limited

Territory Size Requirements

Under the Franchise Agreement, Popeyes Louisiana Kitchen grants a "Protected Area" around each franchised restaurant, which is the lesser of a 1-mile radius or an area encompassing a combined residential and workplace population of 50,000 people. Popeyes Louisiana Kitchen reserves the right to periodically adjust this Protected Area based on population shifts, but it will always include at least 50,000 people if less than a 1-mile radius. This limited exclusivity does not apply to existing or reopening Popeyes restaurants, previously granted franchises, or alternative venues like transportation facilities, colleges, or military bases. Popeyes Louisiana Kitchen also retains the right to operate and license other Popeyes restaurants and competitive brands outside of specific Target Locations, and to sell products through other distribution channels within the Protected Area.

Staffing Notes

Popeyes Louisiana Kitchen requires specific staffing to ensure operational standards. Each franchised restaurant must employ at least one restaurant general manager and three or more shift managers, all of whom must be "Popeyes Certified Managers" with a current ServSafe Food Safety Certification. These managers must complete the Popeyes Training Program (PTP) for their respective roles. A qualified replacement must be enrolled in PTP within 30 days if any manager leaves. The franchised restaurant must always have on-site supervision by a Popeyes Certified Manager. The designated Managing Director must be actively involved, making regular visits to ensure compliance with operating standards. For franchisees operating multiple Popeyes restaurants, an additional supervisor is required upon opening the 8th restaurant and for every subsequent 7-10 restaurants. Franchisees are solely responsible for all employment decisions, including hiring, firing, compensation, and compliance with employment laws; Popeyes Louisiana Kitchen is not a joint employer.