Risk Score
Pending analysis
Investment Range
$372,525 - $1,186,124
Franchise Fee
$15,000
Total US Locations
74
Business Summary
MOOYAH Franchising LLC offers franchises for the establishment and operation of fast-casual restaurants. These restaurants specialize in high-quality hamburgers, other sandwiches, French fries, shakes, and related food and beverage items under the "MOOYAH®" brand name and marks.
Corporate History
MOOYAH Franchising LLC was established on March 17, 2017, as a Delaware limited liability company. It was formed to acquire the assets of its predecessor, MOOYAH Franchise LLC, including its existing franchise agreements for MOOYAH-branded restaurants. The predecessor entity had been selling MOOYAH franchises since June 2006, and its affiliates operated MOOYAH restaurants from April 2007 to April 2017. MOOYAH Franchising LLC itself began offering franchises for MOOYAH restaurants in May 2017.
Financial Overview
Investment Range
$372,525 - $1,186,124
Franchise Fee (Low)
$15,000
Franchise Fee (High)
$40,000
Royalty %
6%
Marketing %
3%
Equipment Costs (Low)
$232,509
Equipment Costs (High)
$958,046
Working Capital
$60,000
Audited Financials
Yes
Offers Financing
No
Audit Opinion
Unqualified opinion
Financial Health Notes
The franchisor's financial condition, as reflected in its financial statements, calls into question MOOYAH Franchising LLC's ability to provide services and support to franchisees. However, the independent auditors issued an unqualified opinion, indicating that the financial statements present fairly the company's financial position in accordance with accounting principles.
Financing Details
MOOYAH Franchising LLC does not offer any direct or indirect financing to its franchisees. The franchisor also does not guarantee any promissory notes, mortgages, leases, or other financial obligations for franchisees.
Performance Metrics
Total US Locations
74
Franchised Units
71
Corporate Units
3
Avg Square Footage
2,100
Franchising Since
2017
Legal & Compliance Analysis
Recent Litigation
No
Bankruptcy
No
Litigation Summary
MOOYAH Franchising LLC has no litigation to report in Item 3 of its Franchise Disclosure Document. No litigation is required to be disclosed.
Bankruptcy History
MOOYAH Franchising LLC has no bankruptcy history to report in Item 4 of its Franchise Disclosure Document. No bankruptcy information is required to be disclosed.
Agreement Terms
Initial Term
10 years
Renewal Term
10 years
Renewal Conditions
To renew, MOOYAH Franchising LLC franchisees must provide written notice of their intent to renew between three and six months before the current term expires. They must be in substantial compliance throughout the term and in full compliance at expiration, pay all money owed, and retain the right to possess their restaurant premises. A renewal fee of $5,000 is required, along with signing a general release and complying with MOOYAH Franchising LLC's then-current qualifications and training requirements. Franchisees may need to sign a new contract with terms that could differ materially from their original agreement, but renewal fees will not exceed those imposed on similarly situated renewing franchisees.
Training & Support Program
Franchisor Assistance
MOOYAH Franchising LLC provides various types of assistance to its franchisees. Before opening, MOOYAH Franchising LLC offers initial training for 2 to 3 people (including the franchisee owner and operations personnel), reviews proposed locations and leases, provides architectural design firm specifications, and may conduct on-site evaluations. Franchisees receive access to the Operations Manual and a Learning Management System called The Herd. Ongoing support includes periodic restaurant visits and evaluations to maintain quality, administration of a national advertising fund, updates to the Operations Manual, review and approval of local advertising materials, maintenance of a system-wide website and gift card program. MOOYAH Franchising LLC may also set maximum or minimum prices for products, conduct additional or refresher training programs, hold annual franchisee meetings, and conduct audits and inspections of restaurant records.
Initial Training Hours
201
Training Location
MOOYAH Franchising LLC's headquarters and/or a Restaurant in or around Dallas, Texas or at another designated Restaurant, or virtually.
Ongoing Support
MOOYAH Franchising LLC provides continuous support to its franchisees after opening. This includes periodic visits and evaluations of the restaurant, administration of a system-wide advertising fund, and regular updates to the Operations Manual. The franchisor also reviews and approves franchisees' proposed advertising materials, maintains a website for the system, and manages a gift card program. MOOYAH Franchising LLC may set maximum or minimum prices for products, conduct additional or refresher training programs, and hold annual meetings for all franchisees. Furthermore, MOOYAH Franchising LLC or its designee may audit and examine the restaurant's books and records.
Franchise Requirements
Ideal Candidate Profile
MOOYAH Franchising LLC is looking for franchisees and general managers who possess a minimum of 3 years of restaurant management experience. Additionally, all individuals required to complete training must have successfully completed ServSafe's Manager certification program.
Industry Experience Required
Yes
Management Experience Required
Yes
Sales Experience Required
No
Technical Skills Required
No
Min Years Experience
3
Operational Details
Location Type
retail
Owner Participation
supervisory
Territory Type
non-exclusive
Territory Size Requirements
For a single franchise, MOOYAH Franchising LLC does not grant an exclusive territory, and there are no minimum territorial boundaries specified for the restaurant's specific location. For area development agreements, the protected area is typically defined by municipal or county boundaries or as a specified trade area within a municipality. The actual size and configuration are determined based on local market conditions, demographics, MOOYAH Franchising LLC's long-range development plans, and the franchisee's resources.
Staffing Notes
MOOYAH Franchising LLC requires the restaurant to be under the direct, on-site supervision of a General Manager who has completed the franchisor's training program and been approved. If the General Manager is unable to serve or qualify, a replacement must be designated within 30 days. For initial training, a minimum of 2 trainees and up to 3 (including the owner or one owner for legal entities, and two operations personnel) must complete the program. These individuals must have at least 3 years of restaurant management experience and a ServSafe's Manager certification.