Risk Score
Pending analysis
Investment Range
$347,000 - $659,800
Franchise Fee
$39,600
Total US Locations
69
Business Summary
Mayweather Boxing + Fitness operates fitness studios that offer boxing and functional-training workout programs, as well as personal training. The business uses a special system that combines high-intensity workouts with strength training and a digital platform to track members' performance. These studios are identified by a black, grey, gold, and white color scheme and a contemporary design, and also sell ancillary merchandise like boxing accessories and athletic apparel. The system targets adults between 18-60 years old.
Corporate History
Mayweather Boxing + Fitness, operated by MW Franchise Holdings International, LLC, was established on April 16, 2018, as a Delaware limited liability company. The company began offering franchises for its boxing fitness studios shortly after, on May 29, 2018. Mayweather Boxing + Fitness has consistently focused on this single line of business and does not directly operate any of its own studios. The brand is part of a larger family of affiliated companies under its parent, MW Fitness Holdings, LLC, which include entities handling supply chain, merchandising, management, technology, and international franchising. Notably, in September 2022, the parent company acquired Kickhouse, a separate franchise system for kickboxing studios.
Financial Overview
Investment Range
$347,000 - $659,800
Franchise Fee (Low)
$39,600
Franchise Fee (High)
$49,500
Royalty %
7%
Marketing %
1%
Equipment Costs (Low)
$146,300
Equipment Costs (High)
$332,800
Working Capital
$82,500
Audited Financials
Yes
Offers Financing
No
Audit Opinion
Unqualified opinion
Financial Health Notes
Mayweather Boxing + Fitness has experienced operational losses and negative cash flow from its operations for the years ended December 31, 2023, 2022, and 2021. These financial factors initially raised substantial doubt about Mayweather Boxing + Fitness's ability to continue as a going concern. However, the company's management has concluded this concern is alleviated, as its sole member and affiliates have committed to providing the necessary funding to ensure Mayweather Boxing + Fitness has sufficient cash to meet its obligations for at least the next twelve months following the issuance of the financial statements.
Financing Details
Mayweather Boxing + Fitness does not offer any direct or indirect financing options to its franchisees, nor does it guarantee any notes, leases, or other financial obligations for them. Franchisees are responsible for securing their own funding from third parties.
Performance Metrics
Total US Locations
69
Franchised Units
68
Corporate Units
1
Avg Square Footage
2,400
Franchising Since
2018
Legal & Compliance Analysis
Recent Litigation
Yes
Bankruptcy
No
Litigation Count
1
Litigation Summary
Mayweather Boxing + Fitness had one notable legal issue involving the Maryland Securities Commissioner, identified as Case No. 2022-0200. An investigation concluded that Mayweather Boxing + Fitness allegedly violated Maryland Franchise Law by selling two franchises in October 2019 and May 2021 when the company was not effectively registered in Maryland. In March 2023, Mayweather Boxing + Fitness entered into a consent order with the Commissioner. Without admitting or denying wrongdoing, the company agreed to complete its franchise offering registration in Maryland and to offer the two affected franchisees the option to cancel their franchise agreements.
Bankruptcy History
Mayweather Boxing + Fitness has no bankruptcy history to report.
Agreement Terms
Initial Term
10 years
Renewal Term
10 years
Renewal Conditions
To renew their franchise agreement, Mayweather Boxing + Fitness franchisees must provide written notice, be in full compliance with their current Franchise Agreement, and sign the franchisor's then-current franchise agreement. They must also pay a successor franchise fee equal to 50% of the initial franchise fee charged to new System franchisees, meet the franchisor's current training and qualification requirements, execute a general legal release, and remodel and upgrade their studio to meet the brand's latest standards.
Training & Support Program
Franchisor Assistance
Mayweather Boxing + Fitness provides comprehensive support to its franchisees, starting before the studio even opens. This pre-opening assistance includes access to virtual learning modules covering real estate, construction, supply chain, retail, and presale. The franchisor helps with site selection by providing criteria and approving proposed locations and leases, and offers weekly online presale training for up to three months. Mayweather Boxing + Fitness also provides initial training for the managing owner, studio manager, and head coach, along with prototype design plans for studio build-out. Before opening, a training team visits the studio for up to three days to support "VIP Week," conduct refresher training, and help prepare for the grand opening. Franchisees also receive access to the confidential Brand Standards Manual and guidance on market introduction programs and pricing. Ongoing support includes continuing supply chain management for merchandise and equipment, advice on operations and Brand Standards, and developing training methods for coaches. Mayweather Boxing + Fitness regularly updates its Brand Standards, which may require additional franchisee investment. Franchisees have a license to use the brand's trademarks, access to confidential business information, and benefit from a Brand Fund that finances marketing and promotional activities. The franchisor also inspects and monitors studio operations, conducts business reviews, reviews franchisee advertising, and provides updates for required technology systems. Optional additional training and guidance are available upon request, at the franchisee's expense.
Initial Training Hours
155
Training Location
Dallas-Fort Worth, Texas metroplex, or online/virtual
Ongoing Support
After the studio opens, Mayweather Boxing + Fitness provides ongoing supply chain management services, including product warranty claims, and offers advice and recommendations on studio operations, Brand Standards, and accounting and marketing practices. They also develop training methods for coaches. Franchisees have continuous access to the Brand Standards Manual, which is updated periodically. The franchisor also inspects and monitors studio operations through regular business reviews and reviews franchisee marketing materials. Mayweather Boxing + Fitness provides updates and upgrade requirements for technology systems. Additionally, optional additional training and guidance are available upon request, at the franchisee's expense.
Franchise Requirements
Industry Experience Required
No
Management Experience Required
No
Sales Experience Required
No
Technical Skills Required
No
Operational Details
Location Type
retail
Owner Participation
hands-on
Territory Type
protected
Territory Size Requirements
Mayweather Boxing + Fitness territories are defined by population around an approved studio site. For studios accommodating 24-person classes, the territory will typically include a population of at least 100,000 people. For studios designed for 16-person classes, the territory will typically have a population of at least 75,000 people. These population metrics are determined using the franchisor's designated third-party mapping software. Hospitals, healthcare facilities, university campuses, airports, hotels, military bases, and other governmental facilities are excluded from these territories.
Staffing Notes
Mayweather Boxing + Fitness requires franchisees to maintain specific key personnel: a Managing Owner (if the franchisee is an entity), a Studio Manager, and a Head Coach. The Managing Owner must hold at least a 10% equity interest in the franchisee entity and provide direct supervision. The Studio Manager and Head Coach must meet the brand's standards and complete dedicated training programs for their roles. Additionally, any individuals instructing classes must obtain CPR and First Aid certification in their state before attending the franchisor's training. Mayweather Boxing + Fitness provides an opening training team for up to three days to support "VIP Week" and help prepare the studio for opening, including training for management personnel. The franchisor also provides a recommended staffing model and class schedules, which franchisees are expected to follow, potentially utilizing third-party staffing support.