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Huddle House Franchise

Audited Financials
Food and BeverageEst. 1964Sandy Springs, GA
www.huddlehouse.com
Financing Available

Risk Score

Pending analysis

Investment Range

$384,305 - $1,429,150

Franchise Fee

$13,500

Total US Locations

272

Business Summary

Huddle House, Inc. offers franchises for the operation of full-service restaurants that serve all meals, including breakfast foods, throughout their hours of operation. Huddle House Restaurants provide customers with on-premises dining, personal carry-out, off-site catering, and delivery services within a designated territory or pre-approved geographic areas. The menu features a wide variety of items such as steaks, sandwiches, hamburgers, chicken, shrimp, potatoes, vegetables, desserts, beverages, and a comprehensive breakfast menu.

Corporate History

Huddle House, Inc. was incorporated in Georgia on April 22, 1964, and has continuously operated Huddle House Restaurants since that time. The company began offering franchises in 1966, developing a distinctive system for retail food sales and restaurant operations. Huddle House, Inc. is currently a wholly-owned subsidiary of Griddle Holdings, Inc., which is itself a subsidiary of Huddle House Holdings, Inc. In 2018, Peachtree Parentco, Inc. acquired these entities and is ultimately managed by Elysium Management LLC. In 2019, an affiliate, Perkins LLC, acquired and began franchising Perkins family dining restaurants. Huddle House, Inc. also operates a food division that supplies products to its restaurants and has introduced optional 'Virtual Product Offerings,' such as 'Papa Corazón's Quesadillas,' for franchisees to operate from their existing restaurant kitchens.

Financial Overview

Investment Range

$384,305 - $1,429,150

Franchise Fee (Low)

$13,500

Franchise Fee (High)

$35,000

Royalty %

4.75%

Marketing %

3%

Equipment Costs (Low)

$100,000

Equipment Costs (High)

$300,000

Working Capital

$62,500

Audited Financials

Yes

Offers Financing

Yes

Audit Opinion

Unqualified opinion

Financial Health Notes

Huddle House, Inc.'s financial statements indicate significant financial challenges, including a negative stockholders' equity of $(1,032) thousand as of April 30, 2024, and consistent net losses for the past three fiscal years. The company also has negative working capital, with current liabilities significantly exceeding current assets ($51,050 thousand current liabilities vs. $14,257 thousand current assets as of April 30, 2024). This raises questions about Huddle House, Inc.'s financial ability to provide services and support to its franchisees, as highlighted in the FDD's special risks section.

Financing Details

Huddle House, Inc. primarily does not offer direct or indirect financing to its franchisees. However, in certain situations for new development units, Huddle House, Inc. may finance a portion of the Initial Franchise Fee and security deposit through a Promissory Note. These notes carry a fixed annual interest rate not exceeding 14.5% and are repayable in 60 or fewer equal monthly installments. There is no prepayment privilege or penalty for these notes. For Resale Units, Huddle House, Inc. may also provide specific financing arrangements. While Huddle House, Inc. may refer prospective franchisees to third-party lenders, it does not receive payments from these lenders nor does it make recommendations.

Performance Metrics

Total US Locations

272

Franchised Units

216

Corporate Units

56

Avg Square Footage

2,450

Franchising Since

1966

Agreement Terms

Initial Term

15 years

Renewal Term

5 years

Renewal Conditions

To renew, Huddle House, Inc. franchisees can renew their franchise for up to three additional 5-year terms if they meet certain conditions. These include giving notice between 6 and 12 months before the current term expires, paying a renewal fee equal to 25% of the then-current initial franchise fee, and complying with Huddle House, Inc.'s current terms and conditions for renewal. Franchisees must also sign a new franchise agreement, which may have different terms, sign a legal release, and ensure their restaurant, equipment, and furnishings meet current Huddle House, Inc. standards. They also need to demonstrate the right to possess the premises for the renewal term or secure an alternative site acceptable to Huddle House, Inc.

Training & Support Program

Franchisor Assistance

Huddle House, Inc. provides comprehensive assistance to its franchisees. Before opening, Huddle House, Inc. offers up to 40 days of training for the franchisee and their designated manager, along with up to 14 days of on-site pre-opening or opening assistance. Franchisees receive copies of the operations manuals, minimum site location standards, and counseling for site selection. Huddle House, Inc. will review and approve proposed sites and furnish advisory services for construction and pre-opening activities. The franchisor also provides system standards and specifications for all required fixtures, equipment, signs, inventory, and supplies. On an ongoing basis, Huddle House, Inc. shares information on operating problems, new techniques, and business procedures. Franchisees can participate in group purchasing programs and benefit from periodic evaluations of their restaurant's products and services. Huddle House, Inc. may also provide periodic guidance on pricing.

Initial Training Hours

300

Training Location

Huddle House, Inc. training is typically conducted at a designated Huddle House Certified Training Restaurant or other company-owned and/or franchised restaurants. Some classroom training may be held at Huddle House, Inc.'s Support Center or conducted virtually through electronic communications, as determined by the franchisor.

Ongoing Support

Huddle House, Inc. provides ongoing support by sharing information on operating problems, new techniques, and improved business procedures. Franchisees can participate in group purchasing programs and benefit from periodic evaluations of their restaurant and its offerings. Additionally, Huddle House, Inc. may require franchisees, their managers, and other employees to attend additional courses, seminars, and training programs, for which fees may apply. Huddle House, Inc. also conducts annual or periodic system-wide or regional conferences, which franchisees may be required to attend.

Franchise Requirements

Ideal Candidate Profile

Huddle House is looking for qualified individuals or entities (corporations, partnerships, or limited liability companies) to operate its full-service restaurants. For individual franchisees, or owners of franchisee entities, it is recommended that they personally supervise the operation of their franchise. During the first two months of operation, the franchisee or one of its owners with at least a 10% equity stake must serve as an on-premises designated manager for a minimum of 30 peak operating hours per week. All designated managers must be certified by Huddle House and satisfactorily complete its initial training program. Owners with at least a 5% ownership interest in an entity franchisee, along with their spouses, are required to sign a personal guaranty. Huddle House also offers opportunities for qualified, multiple-unit operators.

Industry Experience Required

No

Management Experience Required

No

Sales Experience Required

No

Technical Skills Required

No

Operational Details

Location Type

retail

Owner Participation

hands-on

Territory Type

protected

Territory Size Requirements

Huddle House, Inc. typically defines its franchise territories for new traditional units based on a geographic radius: approximately one-half mile for urban locations, two miles for suburban locations, and up to three miles for locations outside suburban areas. The specific territory size is determined by Huddle House, Inc. after the franchisee proposes and the franchisor approves the unit's premises. Non-Traditional Units do not receive a defined territory.

Staffing Notes

Huddle House, Inc. requires each franchise to be operated by the franchisee or a designated manager, with personal supervision recommended. For the first two months of operation, the franchisee (or an owner with at least 10% equity, if an entity) must serve as an on-premises designated manager for a minimum of 30 peak operating hours per week. Designated managers must be certified by Huddle House, Inc. and complete the initial training program within 60 days of designation. Managers are restricted from working for competing breakfast-serving restaurants during their employment with a Huddle House, Inc. franchise. The initial training program for the franchisee and two additional managers is 30 days. Huddle House, Inc. emphasizes that franchisees must hire and retain an adequate number of employees to diligently operate the business and maximize profits.