goGLOW logo

goGLOW Franchise

Audited Financials
Beauty & Personal CareEst. 2021Edina, MN
www.goglow.co

Risk Score

Pending analysis

Investment Range

$282,900 - $497,000

Franchise Fee

$40,000

Total US Locations

10

Business Summary

goGLOW Franchise offers businesses that provide customized spray tanning and skin wellness services, utilizing its proprietary sunless solutions and selling authorized health and skin wellness products from its premises. The business operates under goGLOW's brand names and its established system of operations.

Corporate History

goGLOW Franchise, LLC was established in Minnesota on April 26, 2021, specifically to offer and sell goGLOW franchises. The company itself has not directly operated businesses similar to the franchises it offers. However, the goGLOW brand originates from an affiliate, goGLOW Skincare, LLC, formed in 2017, which serves as a supplier for the franchise system. Another affiliate, goGLOW Corporate Holding, LLC, operates three company-owned goGLOW locations. The trademarks used by the franchise system are owned and licensed by a separate affiliate, goGLOW Enterprises, LLC.

Financial Overview

Investment Range

$282,900 - $497,000

Franchise Fee (Low)

$40,000

Franchise Fee (High)

$60,000

Royalty %

8%

Marketing %

1%

Equipment Costs (Low)

$191,500

Equipment Costs (High)

$387,500

Working Capital

$20,000

Audited Financials

Yes

Offers Financing

No

Audit Opinion

Unqualified opinion

Financial Health Notes

goGLOW Franchise's financial condition raises concerns about its ability to provide ongoing services and support to franchisees, as explicitly stated in the FDD's Special Risks section. The company has reported a significant member's deficit (negative equity) of $592,371 in 2024, growing from $32,642 in 2023. goGLOW Franchise has also experienced consistent net losses for the past three fiscal years, with losses of $537,380 in 2024, $249,749 in 2023, and $49,819 in 2022.

Financing Details

goGLOW Franchise does not offer any direct or indirect financing options to its franchisees. The company also does not guarantee any notes, leases, or other financial obligations for franchisees.

Performance Metrics

Total US Locations

10

Franchised Units

7

Corporate Units

3

Avg Square Footage

1,150

Franchising Since

2023

Agreement Terms

Initial Term

10 years

Renewal Term

10 years

Renewal Conditions

To renew their goGLOW Franchise agreement, franchisees must provide timely notice, ensure their business premises meet goGLOW Franchise's current maintenance, renovation, and remodeling standards, and be in full compliance with all terms of their franchise agreement and any other agreements with goGLOW Franchise or its affiliates. They must also have paid all outstanding monetary obligations, sign goGLOW Franchise's then-current form of franchise agreement (which may have different terms), pay a renewal fee of $10,000, sign a general release, and maintain possession of the business premises.

Training & Support Program

Franchisor Assistance

goGLOW Franchise provides comprehensive assistance both before and after a location opens. Before opening, goGLOW Franchise helps with site selection and approval, provides access to its operations manual, lists of required items and approved suppliers, and reviews the business's layout and design. Franchisees receive an initial training program, which includes corporate training and on-site assistance, and support for initial marketing efforts. After opening, goGLOW Franchise offers ongoing consultation and advice, additional training programs, and reviews marketing materials. The company also maintains a brand development fund, an online System Site for resources and communication, and conducts inspections to ensure brand standards are met. goGLOW Franchise also continuously researches new products, services, and operational methods for the system.

Initial Training Hours

59

Training Location

Minneapolis, MN and/or franchisee's Premises

Ongoing Support

After opening, goGLOW Franchise offers ongoing consultation and advice regarding business management and operations, delivered via phone, email, intranet, or video calls. goGLOW Franchise also reviews and approves franchisee-proposed advertising materials and requests for non-approved products or alternative suppliers. Franchisees may be required to attend up to five days of additional or refresher training annually, for which a fee applies, and may also be required to attend annual conferences. goGLOW Franchise maintains a System Site, an online portal for updates, training webinars, and marketing materials. The franchisor conducts regular inspections and audits to ensure compliance with brand standards and continuously researches new products, services, and equipment for the system.

Franchise Requirements

Ideal Candidate Profile

goGLOW seeks franchisees with entrepreneurial and managerial abilities, a strong focus on customer service, and the financial capability to invest in a goGLOW franchise. Franchisees are expected to either personally manage the day-to-day operations or hire a designated manager approved by goGLOW, who must successfully complete the initial training program. For multi-unit developers, goGLOW relies on the business skill, financial capability, and personal character of the developer and its principals. Ideal candidates should demonstrate good moral character, business reputation, and credit rating, with the aptitude and ability to conduct the goGLOW business. Adherence to goGLOW's standards and guidelines is also a key trait for success.

Industry Experience Required

No

Management Experience Required

No

Sales Experience Required

No

Technical Skills Required

No

Operational Details

Location Type

retail

Owner Participation

Supervisory

Territory Type

Protected

Territory Size Requirements

goGLOW Franchise territories are typically defined as a geographical area with a population of up to 50,000 people, usually a radius of two blocks to two miles around the approved business premises. The exact size of the territory depends on factors like population density, demographics, existing territorial rights, and whether the location is in a major metropolitan or central business district. Territory boundaries can be described using zip codes, streets, natural or man-made landmarks, or county lines.

Staffing Notes

goGLOW Franchise requires that all services are provided by personnel who hold the necessary licenses or approvals in the state where the business operates. At all times, the goGLOW Franchise business must be managed by at least one individual, either the franchisee or an approved Designated Manager, who has successfully completed the initial training program. The franchisee or Designated Manager is responsible for training all subsequent personnel to meet goGLOW Franchise's system standards for providing approved services. If a franchisee owns multiple locations, each must have a trained Designated Manager unless otherwise approved. The operations manual provides detailed guidance on employee roles (including Spray Tan Specialists and Store Managers), recruitment, compensation, performance management, creating schedules, dress codes, and labor law compliance.