D

Ding Tea Franchise

Audited Financials
Food and BeverageEst. 2019Wilmington, DE

Risk Score

Pending analysis

Investment Range

$195,240 - $324,170

Franchise Fee

$30,000

Min Cash Required

$45,000

Total US Locations

135

Business Summary

Ding Tea operates beverage service establishments that offer gourmet teas, coffee, various flavored tea-based beverages, bubble tea, and compatible food products, along with related supplies, accessories, and gifts. The business uses a distinctive system that includes unique product lines, specific fixtures, equipment, interior and exterior designs, color schemes, inventory, and accounting. Ding Tea franchisees are granted the right to operate one outlet, selling these tea and coffee-based beverages and food items.

Corporate History

Ding Tea Corporation was established on January 7, 2019, as a Delaware corporation. It operates under the brand name "DING TEA" and is a subsidiary of Chu Yu Hsiang Co., Ltd., a Taiwanese corporation founded in 2018. Chu Yu Hsiang Co., Ltd. has a history of franchising over 500 tea shops globally outside of the United States. Ding Tea Corporation was granted the license by its parent company to use and sublicense the "DING TEA" trademarks and related marks to franchisees within the United States. Ding Tea Corporation currently does not operate any company-owned outlets.

Financial Overview

Investment Range

$195,240 - $324,170

Franchise Fee (Low)

$30,000

Franchise Fee (High)

$30,000

Minimum Cash Required

$45,000

Marketing %

3%

Equipment Costs (Low)

$66,850

Equipment Costs (High)

$117,000

Working Capital

$72,500

Audited Financials

Yes

Offers Financing

No

Audit Opinion

Unqualified opinion

Financial Health Notes

The financial statements for Ding Tea Corporation have received an unqualified opinion from its independent auditor for the fiscal years ended December 31, 2023, 2022, and 2021. This means the auditor concluded that the financial statements present fairly, in all material respects, the company's financial position, results of operations, and cash flows in accordance with generally accepted accounting principles. The audit report does not include a going concern qualification, indicating no substantial doubt about Ding Tea Corporation's ability to continue operations. As of May 31, 2024 (unaudited), Ding Tea Corporation shows strong current assets of over $3 million and current liabilities of approximately $541,000, suggesting a healthy working capital position. The company also reported a net income of over $319,000 for the first five months of 2024 and a net income of $500,389 for the full year 2023.

Financing Details

Ding Tea Corporation does not offer any direct or indirect financing to its franchisees. This includes not providing financing for initial investment costs, equipment, or any other obligations. Ding Tea Corporation also does not guarantee any franchisee notes, leases, or other financial obligations, nor does it intend to sell, assign, or discount any franchisee financing arrangements to third parties. Franchisees are solely responsible for obtaining their own financing, which will depend on their individual financial strength.

Performance Metrics

Total US Locations

135

Franchised Units

135

Corporate Units

0

Franchising Since

2021

Agreement Terms

Initial Term

3 years

Renewal Term

3 years

Renewal Conditions

To renew their franchise agreement, Ding Tea franchisees must provide written notice at least 180 calendar days before their current term expires. Franchisees must be solvent, must not have abandoned their outlet, must not be operating in a manner that endangers public health or safety or materially harms the Ding Tea brand, and must not have knowingly submitted false or incomplete reports. As a condition of renewal, Ding Tea Corporation may require franchisees to sign their then-current standard Franchise Agreement or an addendum, which may contain terms substantially different from the original agreement. Franchisees are also required to have satisfied all monetary and other material obligations to Ding Tea Corporation and its affiliates. Additionally, Ding Tea Corporation may require franchisees to update the Trade Dress of their outlet to meet current brand standards, which could involve installing new color schemes, logos, or signage, and bringing equipment and materials into compliance. A Renewal Fee equivalent to 50% of the Initial Franchise Fee is also required.

Training & Support Program

Franchisor Assistance

Ding Tea Corporation provides pre-opening assistance, including initial training for the franchisee and two designated personnel (such as a General Manager, Assistant Manager, or Principal Equity Owner) at its main training facility in Taiwan. This training program covers various topics including operations management, human resources, import operations, marketing plans, tea shop management, raw material inventory, and basic maintenance. Ding Tea Corporation also provides standards for designing, constructing, and equipping the Tea Shop, advice on authorized suppliers for equipment and materials, and templates for advertising and marketing materials. After the Tea Shop opens, Ding Tea Corporation maintains a continuing advisory relationship, providing assistance deemed appropriate for development and operation. It sets and updates standards for the location, physical characteristics, operating systems, products, supplier qualifications, personnel training, and marketing. Ding Tea Corporation reviews and approves local advertising and promotional materials used by franchisees and updates its operations manual. Additional on-site post-opening assistance and other training courses may be provided at an extra cost to the franchisee, covering the instructor's fees and travel expenses.

Initial Training Hours

42

Training Location

Designated Training Facility in Taiwan (Republic of China)

Ongoing Support

After opening, Ding Tea Corporation maintains a continuing advisory relationship, providing assistance as it deems appropriate for the development and operation of the Tea Shops. It establishes and updates standards for the location, physical characteristics, operating systems, products, supplier qualifications, franchisee and personnel training, marketing, and advertising. Ding Tea Corporation reviews advertising and promotional materials proposed by franchisees for local use and updates the operations manual with new developments and improvements. On-site post-opening assistance can be provided at an additional cost, which includes a fee of $500 per instructor per day, plus actual costs for transportation, accommodation (three-star or higher hotel), and meals. Ding Tea Corporation may also require franchisees or their representatives to attend additional training courses, seminars, conferences, or programs, for which an additional training fee of up to $500 per person per day, plus expenses, may be charged.

Franchise Requirements

Ideal Candidate Profile

Ding Tea seeks franchisees who are qualified individuals, or Principal Operators for entity franchisees, committed to actively operating and managing the tea shop. Ideal candidates must devote continuous best efforts, sufficient time, and resources to the business's development, management, and operation, especially initially, which may involve long hours. They need strong organizational skills to maintain Ding Tea's standards of service, quality, and cleanliness, as well as the ability to supervise, train, and evaluate employees. Given the cash-based nature of the business, vigilant cash management procedures are essential. Franchisees are also responsible for recruiting, training, and motivating their personnel.

Industry Experience Required

No

Management Experience Required

No

Sales Experience Required

No

Technical Skills Required

No

Operational Details

Location Type

Retail

Owner Participation

Hands-On

Territory Type

Limited

Territory Size Requirements

Ding Tea Corporation does not grant an exclusive territory to franchisees, and no minimum territory size is granted. However, franchisees are entitled to a right of first refusal (ROFR) if Ding Tea Corporation decides to open another Tea Shop targeting the same clientele within three (3) miles of the franchisee's existing location. This ROFR applies if the new shop is in the same commercial district, center, village, city, or county line. Specific locations, such as public transportation facilities, sports facilities, university campuses, shopping malls, business plazas, amusement parks, and theme parks, are excluded from this ROFR Territory, meaning Ding Tea Corporation can develop or franchise these locations without offering them to existing franchisees.

Staffing Notes

Ding Tea requires that the franchisee or a designated Principal Operator must be actively involved in the day-to-day management and operation of the tea shop, particularly if neither the General Manager nor the Assistant Manager is an equity owner. Franchisees must ensure that at least two personnel, which can include the franchisee, General Manager, Assistant Manager, or a Principal Equity Owner, complete a mandatory initial training program. This program involves a minimum of seven calendar days of instruction, typically conducted in Taiwan and through on-site pre-opening training. All tea shop managers are expected to be literate and fluent in English to facilitate communication with employees, customers, and suppliers. Ding Tea franchisees are solely responsible for hiring, supervising, training, and evaluating their employees to provide competent and efficient service. The General Manager's primary role is to ensure timely and professional customer service and is prohibited from actively participating in other businesses during normal operating hours. An Assistant Manager may be designated to assist the General Manager. Franchisees are also responsible for securing confidentiality and non-compete agreements from their managers and staff. Additionally, Ding Tea may mandate attendance at further training courses, seminars, conferences, or system-wide meetings for designated personnel.