Dickey's Barbecue Pit logo

Dickey's Barbecue Pit Franchise

Audited Financials
Food and BeverageEst. 1994Plano, TX
www.dickeys.com

Risk Score

Pending analysis

Investment Range

$210,105 - $528,589

Total US Locations

366

Business Summary

Dickey's Barbecue Restaurants, Inc. franchises "Dickey's Barbecue Pit" restaurants that specialize in freshly prepared barbecue meats and other food and beverage items. These restaurants operate under a comprehensive business format system, utilizing proprietary marks, distinctive designs, confidential recipes, and operational procedures. Dickey's Barbecue Restaurants, Inc. aims to offer high-quality, freshly prepared barbecue-style food quickly and at affordable prices in comfortable settings. The franchise offers different restaurant formats, including Traditional, Non-Traditional venues (such as food courts, convenience stores, or mobile units), and Delivery-Carryout only locations that do not feature dining areas.

Corporate History

Dickey's Barbecue Restaurants, Inc. was formed as a Texas corporation on March 7, 1994, and has offered "Dickey's Barbecue Pit" restaurant franchises since its formation. The company is a wholly-owned subsidiary of Dickey's Capital Group, Inc. Although Dickey's Barbecue Restaurants, Inc. itself does not operate restaurants, its affiliate, Dickey's Barbecue Pit, Inc. (DBP), has operated restaurants under the "Dickey's Barbecue Pit" name since 1941, with various company-owned locations opening over the years. Other affiliates have also operated joint venture restaurants. Historically, Dickey's Barbecue Restaurants, Inc. expanded its offerings, licensing Combo Kitchen to offer "Dickey's Barbecue Pit" menu items (2021-2023) and franchising virtual kitchen locations (2020-2023). However, Dickey's Barbecue Restaurants, Inc. has strategically shifted its focus back to growing its core Traditional, Non-Traditional, and Delivery-Carryout restaurant formats. An affiliate, Virtual Brands, Inc. (VBI), also previously offered franchises for other virtual concepts like "Big Deal Burger," "Wing Boss," and "Trailer Birds" (2020-2022), with plans to resume "Trailer Birds" franchising.

Financial Overview

Investment Range

$210,105 - $528,589

Franchise Fee (High)

$20,000

Royalty %

6%

Marketing %

3%

Equipment Costs (Low)

$187,600

Equipment Costs (High)

$542,200

Working Capital

$22,500

Audited Financials

Yes

Offers Financing

No

Audit Opinion

Unqualified opinion

Financial Health Notes

Dickey's Barbecue Restaurants, Inc. has received an unqualified audit opinion for its financial statements, indicating fair presentation. However, the company has significant deferred tax assets which are offset by a valuation allowance due to uncertainties about realizing them, primarily related to net operating loss carryforwards of approximately $1,385,000 at May 31, 2024. This suggests Dickey's Barbecue Restaurants, Inc. has a history of taxable losses. A substantial portion of the company's assets, specifically all assets, serve as collateral for a $26,285,000 debt of its parent company as of May 31, 2024. While the auditor's report mentions management's responsibility to evaluate going concern, the final opinion does not include a going concern qualification, implying no substantial doubt was found. The company also accrued $2.2 million in 2022 for litigation settlements.

Financing Details

Dickey's Barbecue Restaurants, Inc. does not offer any direct or indirect financing to its franchisees. However, upon request, Dickey's Barbecue Restaurants, Inc. will refer prospective franchisees to independent lenders who may be able to finance a portion of their initial investment. Dickey's Barbecue Restaurants, Inc. does not guarantee that such financing will be available, nor does it receive any payment for these referrals. Dickey's Barbecue Restaurants, Inc. also does not guarantee any franchisee's notes, leases, or other financial obligations.

Performance Metrics

Total US Locations

366

Franchised Units

357

Corporate Units

9

Avg Square Footage

1,167

Franchising Since

1994

Agreement Terms

Initial Term

20 years

Renewal Term

10 years

Renewal Conditions

To renew their franchise, Dickey's Barbecue Restaurants, Inc. franchisees must provide written notice between 6 and 12 months before the initial term ends. They must repair or replace equipment, signs, and decor to conform to current brand standards, with a total cost not exceeding $100,000. Franchisees must also be in full compliance with their current agreement, satisfy all monetary obligations, provide proof of their right to occupy the location for the renewal term, and pay a $15,000 renewal fee. Additionally, they must sign Dickey's Barbecue Restaurants, Inc.'s then-current franchise agreement, which may have materially different terms including potentially higher Royalty Fees and advertising contributions. Franchisees must also execute a general release, meet current qualification and training requirements, and their restaurant's Net Sales-to-customer complaint ratio must be above the 50th percentile chain-wide.

Training & Support Program

Franchisor Assistance

Dickey's Barbecue Restaurants, Inc. provides comprehensive assistance to its franchisees. Before opening, this includes site selection counseling and evaluation (with the first three visits free), a list of approved architects and general contractors, and advice on equipment, signs, fixtures, and initial inventory. Franchisees and their managers receive an initial training program, including "Barbecue University" and on-site training. Dickey's Barbecue Restaurants, Inc. also provides Operations Manuals and a list of approved suppliers, and helps with local advertising campaigns for the restaurant's opening, including on-site support. After opening, ongoing assistance includes notifications for menu and pricing updates, continuous training and continuing education courses for managers, and advice on managing and operating the restaurant, covering new developments and operational improvements. Dickey's Barbecue Restaurants, Inc. manages a Marketing Fund for advertising, offers indemnification for trademark use, and conducts meetings and seminars. They provide ongoing operational assistance when needed, and assign a Regional Business Leader to advise on operational matters. Franchisees are required to participate in a catering hotline and philanthropic activities. Additionally, Dickey's Barbecue Restaurants, Inc. facilitates the payment of rent and utilities for franchisees and can provide interim management services for a fee in the event of an owner/operator's death or permanent disability.

Initial Training Hours

140

Training Location

Dickey's corporate training center in Plano, Texas, or other designated locations in the North Texas area.

Ongoing Support

After opening, Dickey's Barbecue Restaurants, Inc. provides ongoing support to its franchisees through notifications of menu and pricing changes, and various training programs for successor and replacement managers, including continuing education courses. Dickey's Barbecue Restaurants, Inc. offers advice and written materials on management and operations techniques, new developments in equipment, food products, and systems. They conduct regular inspections of restaurants and evaluations of products and services to ensure high standards. Dickey's Barbecue Restaurants, Inc. also provides ongoing operational assistance when needed, and assigns a Regional Business Leader to advise on operational matters. Franchisees are required to participate in a catering hotline and philanthropic activities. Additionally, Dickey's Barbecue Restaurants, Inc. facilitates the payment of rent and utilities for franchisees and can provide interim management services for a fee in the event of an owner/operator's death or permanent disability.

Franchise Requirements

Ideal Candidate Profile

Dickey's Barbecue Restaurants, Inc. is looking for individuals who can serve as an Owner/Operator, holding at least a 20% ownership interest in the franchisee entity. This individual must work full-time (at least 40 hours per week) in the restaurant, be fully authorized to manage and control daily business affairs, and successfully complete "Barbecue University" training. In addition to the Owner/Operator, franchisees must appoint at least two full-time managers per restaurant to handle day-to-day supervision, who must also complete required training. The ideal candidate demonstrates sufficient resources for restaurant development and is committed to hands-on, full-time involvement in the business.

Industry Experience Required

No

Management Experience Required

No

Sales Experience Required

No

Technical Skills Required

No

Operational Details

Location Type

Hybrid

Owner Participation

Full-Time

Territory Type

Limited

Territory Size Requirements

Initially, Dickey's Barbecue Restaurants, Inc. grants an "Assigned Area" which is typically a city or township. Upon acceptance of a specific restaurant location, this area is reduced to a "Primary Area," defined as a one-mile radius around the accepted restaurant location.

Staffing Notes

Dickey's Barbecue Restaurants, Inc. requires each franchisee to designate an Owner/Operator who holds at least 20% ownership in the entity and works full-time (at least 40 hours per week) on-premises. This Owner/Operator is the sole point of contact for franchise matters and must successfully complete Barbecue University training. Additionally, each restaurant must have at least two certified managers per restaurant who are dedicated full-time to day-to-day management and supervision. These managers must meet Dickey's Barbecue Restaurants, Inc.'s standards and complete initial training. Franchisees must also hire additional personnel as deemed necessary by Dickey's Barbecue Restaurants, Inc., with all employees meeting specific criteria and training requirements. If a franchisee operates more than two restaurants, they may be considered a multi-unit operator and required to appoint a Director of Operations (holding at least 5% equity and involved full-time) and potentially District Managers to oversee operations.