Crafty Crab logo

Crafty Crab Franchise

Audited Financials
Food and BeverageEst. 2023Green Cove Springs, FL
www.craftycrabrestaurant.com

Risk Score

Pending analysis

Investment Range

$892,800 - $1,812,399

Franchise Fee

$20,000

Min Cash Required

$60,000

Total US Locations

67

Business Summary

Crafty Crab Franchising LLC operates fast-casual restaurants known as Crafty Crab Restaurants, specializing in Cajun-style seafood and other food and beverage products. These restaurants offer dining options for both on-premises and off-premises consumption, including delivery and take-out services.

Corporate History

Crafty Crab Franchising LLC was organized as a Florida limited liability company in April 2023. While the franchisor itself had not conducted a Crafty Crab Business as of the FDD issuance date (May 15, 2024), its affiliates have been operating similar businesses since April 2016. Crafty Crab Franchising LLC began offering franchises in 2024, utilizing a license from its affiliate, CC Seafood Group, LLC, to use the Crafty Crab System and trademarks. Another affiliate, Jaxpa Distribution LLC, also formed in June 2023, is involved in selling proprietary products to franchisees. Crafty Crab Franchising LLC has not previously offered or sold franchises.

Financial Overview

Investment Range

$892,800 - $1,812,399

Franchise Fee (Low)

$20,000

Franchise Fee (High)

$40,000

Minimum Cash Required

$60,000

Royalty %

3%

Marketing %

1%

Equipment Costs (Low)

$642,228

Equipment Costs (High)

$1,222,056

Working Capital

$77,500

Audited Financials

Yes

Offers Financing

No

Audit Opinion

Unqualified opinion

Financial Health Notes

Crafty Crab Franchising LLC has a limited operating history, having been organized in April 2023. The company incurred a net loss of $115,095 for the fiscal year ended December 31, 2023, and an additional net loss of $27,877 for the period of January 1, 2024, through March 31, 2024. As of March 2024, its total equity was $67,997. The New York addendum specifically highlights that the franchisor's financial condition calls into question its ability to provide services and support to franchisees, indicating potential concerns about its financial stability and ability to support the franchise system.

Financing Details

Crafty Crab Franchising LLC does not offer any direct or indirect financing to its franchisees. Additionally, it does not guarantee any franchisee's notes, leases, or other financial obligations.

Performance Metrics

Total US Locations

67

Franchised Units

0

Corporate Units

67

Avg Square Footage

7,500

Franchising Since

2024

Agreement Terms

Initial Term

10 years

Renewal Term

5 years

Renewal Conditions

To renew their Crafty Crab franchise agreement, franchisees must notify Crafty Crab Franchising LLC in writing 6 to 9 months before their initial term expires. They must have consistently complied with the franchise agreement and brand standards, and all monetary obligations to the franchisor, its affiliates, landlord, and suppliers must be current. Franchisees are required to show they can renew their lease or secure a new approved location without business interruption. They must also sign a general release of claims against the franchisor (excluding future claims under the successor agreement) and pay a successor franchise fee equal to 50% of the then-current initial franchise fee for similar territories (though the first renewal fee won't exceed the original initial franchise fee). Additionally, the franchisee or their Managing Owner must attend and successfully complete any reasonably required training, and the restaurant facility must be refurbished or remodeled to meet current brand standards.

Training & Support Program

Franchisor Assistance

Crafty Crab Franchising LLC provides various forms of assistance to its franchisees. Before opening, the franchisor designates the territory, helps approve the restaurant site and lease, and reviews final construction plans. Franchisees receive a copy of the confidential operating manual (Brand Standards) and are provided with specifications for required products and services, including proprietary software if developed. Crafty Crab Franchising LLC also offers an initial training program for the franchisee's Managing Owner and Operating Manager, typically lasting 120 hours, conducted at the corporate office and a company-owned restaurant in Green Cove Springs, Florida. This training may also be offered via video conferencing. For the first restaurant, the franchisor provides up to one week of on-site pre-opening and opening assistance, with franchisees reimbursing travel, lodging, meals, and wages for representatives. After opening, Crafty Crab Franchising LLC may offer field support services, supervision, and assistance through on-site visits, off-site sessions, and electronic communication, subject to staff availability. Franchisees can communicate with headquarters for consultation. The franchisor also determines the electronic accounting and POS systems to be used and provides required specifications for products and services. Crafty Crab Franchising LLC controls all advertising programs, concepts, materials, and media for the system, and may institute regional advertising cooperatives or manage the system advertising fund, which franchisees contribute to.

Initial Training Hours

120

Training Location

Crafty Crab Corporate Office & Corporate owned Restaurant in Green Cove Springs, Florida

Ongoing Support

After opening their Crafty Crab restaurant, franchisees may receive ongoing field support services, supervision, and assistance through on-site visits, off-site sessions, or electronic communication, subject to the availability of Crafty Crab Franchising LLC's personnel. Franchisees can also contact the corporate headquarters for consultation and guidance on business operations and management. The franchisor may provide standard electronic accounting forms and reports and will continue to approve or disapprove franchisee-proposed advertising, direct mail, identification, and promotional materials. Crafty Crab Franchising LLC also furnishes specifications for required products and services, sells proprietary products, and may continue to engage in pricing activities for restaurant products and services. Additionally, the franchisor provides requirements for the selection, training, and duties of personnel and Operating Managers. Crafty Crab Franchising LLC may conduct additional training programs and annual conferences or conventions, which the franchisee and their Managing Owner are required to attend at their own expense.

Franchise Requirements

Industry Experience Required

No

Management Experience Required

Yes

Sales Experience Required

No

Technical Skills Required

No

Operational Details

Location Type

retail

Owner Participation

hands-on

Territory Type

non-exclusive

Territory Size Requirements

Crafty Crab Franchising LLC grants a geographic area called a 'Territory'. The minimum size of this Territory is defined as either a 5-mile radius around the restaurant location if it's in a suburban area, or the lesser of 5 city blocks or a 1-mile radius around the restaurant location if it's in an urban area.

Staffing Notes

Crafty Crab Franchising LLC requires franchisees to staff their business according to specific criteria for personnel selection, qualifications, hiring, and training as detailed in its Brand Standards. The franchisee must maintain a competent, trained staff in sufficient numbers to efficiently serve customers, ensuring employees adhere to standards for appearance, dress code, and demeanor. At least one Restaurant Manager must be on duty during all operating hours. This manager can be the franchisee's Operating Manager or another trained and supervised individual. To keep management and employees updated, the franchisee must conduct in-house meetings and training sessions using materials provided by the franchisor.