Conserva Irrigation logo

Conserva Irrigation Franchise

Audited Financials
Home ServicesEst. 2004Glen Allen, VA
www.conservairrigation.com
Financing Available

Risk Score

Pending analysis

Investment Range

$125,800 - $159,500

Franchise Fee

$24,750

Total US Locations

202

Business Summary

CONSERVA IRRIGATION® operates businesses that specialize in the repair, maintenance, service, design, and construction of irrigation systems for both residential and commercial clients. A key focus of CONSERVA IRRIGATION® is water conservation. These businesses also offer complementary services such as landscape drainage solutions, including the installation, service, and maintenance of water collection devices designed to redirect water away from residential and commercial properties.

Corporate History

The CONSERVA IRRIGATION® business concept began operations under Underground Logistics, Inc. (UGLI) in April 2004, and the Conserva Irrigation mark was adopted in April 2012. The CONSERVA IRRIGATION® franchise system was formally launched in March 2017 by its predecessor, Conserva Irrigation Franchising, LLC (CI LLC), which franchised the system until September 2021. In September 2021, Conserva Irrigation Franchisor, LLC, the current franchisor, acquired the franchise assets and has continued to operate the system since then.

Financial Overview

Investment Range

$125,800 - $159,500

Franchise Fee (Low)

$24,750

Franchise Fee (High)

$66,000

Royalty %

8%

Marketing %

1.5%

Equipment Costs (Low)

$6,300

Equipment Costs (High)

$12,000

Working Capital

$22,500

Audited Financials

Yes

Offers Financing

Yes

Audit Opinion

Unqualified opinion

Financial Health Notes

Outdoor Living Brands Holdco LLC, the parent company of Conserva Irrigation, consistently receives unqualified audit opinions on its consolidated financial statements, indicating that its financial records are presented fairly in all material respects. The company also states that its management actively monitors receivable balances and evaluates the credit standing of financial institutions to limit credit risk. While the company acknowledges potential risks from liquidity issues in global credit and capital markets, there are no specific concerns about Conserva Irrigation's ability to continue as a going concern or significant financial difficulties noted in the audit report or notes.

Financing Details

Conserva Irrigation offers limited direct financing, specifically to qualifying existing franchisees. This financing can cover up to 80% of the franchise fee for a period of up to 24 months. The interest rate for this financing is set at four percentage points above the prime interest rate at the time the Franchise Agreement is signed. Payments are made in equal monthly installments, and there are no penalties for prepaying the loan. Conserva Irrigation does not sell or assign these financing notes to third parties. Beyond this specific franchise fee financing for existing franchisees, Conserva Irrigation does not provide any other direct or indirect financing, nor does it guarantee loans or other obligations.

Performance Metrics

Total US Locations

202

Franchised Units

202

Corporate Units

0

Avg Square Footage

250

Franchising Since

2017

Agreement Terms

Initial Term

7 years

Renewal Term

7 years

Renewal Conditions

To renew their Conserva Irrigation® franchise, franchisees must notify the franchisor between two and six months before their current agreement expires. They must be current on all payments to Conserva Irrigation and its affiliates and must not have committed two or more breaches of the franchise agreement in the 24 months before renewal, even if those breaches were resolved. Franchisees are also required to meet the franchisor's current qualifications for new and renewing franchisees, pay a successor franchise fee (currently the greater of $4,950 or 10% of the then-existing initial franchise fee), sign a general release of all claims against Conserva Irrigation, upgrade their computer system and vehicle to current standards, and provide proof of all necessary licenses, insurance, and permits. The new renewal agreement may contain materially different terms and conditions.

Training & Support Program

Franchisor Assistance

Conserva Irrigation provides comprehensive support to its franchisees. Before opening, Conserva Irrigation designates the franchisee's territory and provides specifications for all required equipment, tools, inventory, and supplies. It conducts an initial training program of up to 10 business days for the Designated Business Manager and one additional person at its Richmond, Virginia office or a designated location. Franchisees are also loaned a confidential operations manual, receive an initial art graphics package for branding, and may receive optional on-site assistance during the first months of operation. Ongoing support includes informing franchisees of mandatory operational standards, providing telephone availability for operational issues, researching new products and services, and maintaining a National Branding & Marketing Fund for promotional programs. Conserva Irrigation also provides advertising materials in the form of a graphics package and may offer additional assistance or delegate duties to regional representatives. If a franchisee is unable or unwilling to handle a specific job, Conserva Irrigation reserves the right to assign it to another franchisee, complete it itself, or hire a third-party specialist.

Initial Training Hours

84

Training Location

Richmond, Virginia

Ongoing Support

Conserva Irrigation provides ongoing support to its franchisees through various channels. This includes keeping franchisees informed about mandatory operational standards and procedures, and making representatives available by telephone during business hours to discuss operational issues and support needs. Conserva Irrigation also conducts research on new products, services, and methods, sharing this information with franchisees. It maintains a National Branding & Marketing Fund to develop promotional programs and provides access to advertising materials. Additionally, Conserva Irrigation may offer continuing conference calls, meetings, or mandatory annual conferences, and may require franchisees or their Designated Business Managers to attend supplemental or refresher training programs, potentially for an additional fee.

Franchise Requirements

Ideal Candidate Profile

Conserva Irrigation looks for franchisees who meet its current standards and qualifications. For transfers, which apply to new franchisees, candidates must demonstrate sufficient experience, a strong personal and financial reputation and stability, the necessary financial resources, and the willingness and ability to dedicate their full time and best efforts to operating the business.

Industry Experience Required

No

Management Experience Required

No

Sales Experience Required

No

Technical Skills Required

No

Operational Details

Location Type

Hybrid

Owner Participation

Supervisory

Territory Type

Protected

Staff Count

2

Territory Size Requirements

Conserva Irrigation defines its franchise territories primarily by population, typically granting one license for areas with up to 300,000 people. If a franchisee is granted a territory exceeding 300,000 people, an additional fee of $0.165 per person for the population over that limit is required, with the franchisor generally not expecting to grant single territories larger than 400,000 individuals. Other factors considered for territory definition include population density, home values, average income, natural boundaries, existing competition, and the mix of urban, suburban, and rural areas.

Staffing Notes

A typical Conserva Irrigation franchise operates with a minimum staff of one irrigation technician and one part-time administrative employee. The administrative employee or service is primarily responsible for answering telephones and scheduling appointments.