Casiola logo

Casiola Franchise

Audited Financials
HospitalityEst. 2023Orlando, FL
www.casiola.com

Risk Score

Pending analysis

Investment Range

$64,500 - $205,750

Franchise Fee

$17,500

Total US Locations

2

Business Summary

Casiola offers a franchise for a short-term rental property management business. Casiola licenses a system for managing short-term rental properties, providing services such as property management, damage waiver agreements, and rental property insurance. The business also utilizes designated booking platforms, online travel agencies, and customer support systems. Franchisees operate their Casiola Business within a designated operating market, conforming to the franchisor's specifications and using their proprietary system and trademarks.

Corporate History

Casiola Franchise LLC was established as a Florida limited liability company on January 6, 2023. The company began offering franchises on April 25, 2024, which is the issuance date of this Disclosure Document. While Casiola Franchise LLC is a new franchising entity, it has affiliates that have been operating similar businesses for longer. For instance, Casiola (Orlando) LLC, an affiliate, has been operating a Casiola Business in Orlando, Florida, since January 2014. Another affiliate, Casiola Worldwide LLC, was established in August 2021 and owns all Casiola intellectual property. Casiola Payments LLC, established in January 2022, provides payment processing services to franchisees.

Financial Overview

Investment Range

$64,500 - $205,750

Franchise Fee (Low)

$17,500

Franchise Fee (High)

$140,000

Royalty %

4.9%

Marketing %

1%

Equipment Costs (Low)

$1,000

Equipment Costs (High)

$3,000

Working Capital

$25,000

Audited Financials

Yes

Offers Financing

No

Audit Opinion

Unqualified opinion

Financial Health Notes

The financial statements for Casiola Franchise LLC, covering the period from January 6, 2023 (inception) to December 31, 2023, reflect a negative Members' Equity of $(33,161) and a net loss of $(133,161). The franchisor's auditors issued an unqualified opinion, but the FDD's 'Special Risks to Consider About This Franchise' section explicitly notes that Casiola Franchise LLC's financial condition, as shown in its financial statements, raises questions about its ability to provide services and support to franchisees. The franchisor also has a short operating history.

Financing Details

Casiola Franchise LLC does not offer any direct or indirect financing to its franchisees. Additionally, the franchisor does not guarantee any notes, leases, or other obligations that franchisees may incur.

Performance Metrics

Total US Locations

2

Franchised Units

0

Corporate Units

2

Franchising Since

2024

Legal & Compliance Analysis

Recent Litigation

No

Bankruptcy

No

Litigation Summary

Casiola Franchise LLC has no litigation that is required to be disclosed in this FDD document.

Bankruptcy History

Casiola Franchise LLC has no bankruptcy information required to be disclosed in this FDD document.

Agreement Terms

Initial Term

5 years

Renewal Term

5 years

Renewal Conditions

To renew the franchise, Casiola franchisees must be in compliance with their Franchise Agreement and provide the franchisor with 180 days (but not more than 270 days) prior written notice of their intent to renew. They must also demonstrate their ability to continue operating the business within their market and maintain their administrative office in accordance with current standards. A renewal fee of $5,000 is required, and franchisees must sign the franchisor's then-current Franchise Agreement and related ancillary agreements for the renewal term. The owners must personally guarantee the terms of the new agreement, which may differ materially from the current one. Franchisees and owners must also complete any additional training required by the franchisor and sign a general release of claims in favor of the franchisor, or an estoppel letter if a release is precluded by local law.

Training & Support Program

Franchisor Assistance

Casiola Franchise LLC provides pre-opening support by granting the franchise rights, assisting with administrative office site review and approval, and providing access to confidential operations manuals. They offer lists of approved suppliers, equipment, and signage, and will list the franchisee's business on the Casiola website. Initial training is provided for the franchisee's managing owner and one manager for approximately 10 days in Orlando, Florida. Post-opening, Casiola communicates operating standards, marketing standards, and approves marketing materials. They designate and update approved vendors, may coordinate annual system conferences, and offer supplemental training (for a fee). They administer marketing funds, which include a Brand Development Fund and potentially Advertising Cooperatives. Casiola also designates required computer systems and booking/management systems, which franchisees must use and license. Pricing policies for services and products, including booking fees, are also set by the franchisor.

Initial Training Hours

80

Training Location

Orlando, Florida

Ongoing Support

After opening, Casiola franchisees receive ongoing support through various channels. This includes communication regarding updated operating standards, procedures, and system requirements for the business, including approved services, products, and supplies. Casiola also sets and communicates marketing and brand standards, approves marketing media, and provides names and addresses of approved vendors and suppliers. Franchisees may attend an annual system conference. Supplemental on-site training may be required or provided upon request for a fee. Casiola administers and manages system-wide marketing funds, including a Brand Development Fund and potentially Local and Regional Advertising Cooperatives. Franchisees are also required to use and maintain designated computer systems and a Property Management System (PMS), with Casiola having direct access to all data. Casiola will identify and locate the franchisee's business on the www.casiola.com website.

Franchise Requirements

Industry Experience Required

No

Management Experience Required

Yes

Sales Experience Required

No

Technical Skills Required

No

Operational Details

Location Type

Hybrid

Owner Participation

Full-Time

Territory Type

Protected

Territory Size Requirements

Casiola defines each territory as a resort, vacation area, market, or geographic area containing up to approximately 5,000 potential rentable individual short-term rental properties. This area must be within a 40-minute drive time from the franchisee's administrative office. Additional territories, if purchased, will also consist of geographic areas with up to approximately 5,000 potential rentable individual short-term rental properties each. The exact number of potential properties is determined by Casiola based on industry data at the time the Franchise Agreement is signed.

Staffing Notes

Casiola Franchise LLC does not provide assistance with the hiring and training of employees, and franchisees are directly responsible for managing and supervising their staff. For brand protection, franchisees must ensure all employees wear approved System branded apparel and uniforms and that all System Supplies and Approved Services and Products are prepared, maintained, and served according to System standards and the Operations Manual. The business must be managed by a Managing Owner who dedicates full-time efforts, or by an approved Operating Manager who has completed the franchisor's training and signed confidentiality and non-competition agreements.