Caffé Aronne logo

Caffé Aronne Franchise

Food and BeverageEst. 2022St. Petersburg, FL
FranchiseAronne.com

Risk Score

Pending analysis

Investment Range

$98,350 - $267,500

Franchise Fee

$12,500

Total US Locations

4

Business Summary

Caffé Aronne operates mobile café and catering units or stationary kiosk cafés that offer coffee, fresh pre-made snacks, sandwiches, wraps, and salads. The stationary kiosk cafés are typically found in fixed locations such as malls or shopping centers, while the mobile units provide products and services within a designated territory through a custom-designed and branded Piaggio Ape vehicle.

Corporate History

Dahan Hospitality Group LLC, which operates Caffé Aronne, was formed as a Florida limited liability company on January 26, 2022. While the franchisor itself began offering franchises in April 2024, its affiliates have operated similar outlets since 2018. The company is new to franchising as a corporate entity.

Financial Overview

Investment Range

$98,350 - $267,500

Franchise Fee (Low)

$12,500

Franchise Fee (High)

$25,000

Royalty %

6%

Marketing %

2%

Equipment Costs (Low)

$60,600

Equipment Costs (High)

$125,400

Working Capital

$47,500

Audited Financials

No

Offers Financing

No

Financial Health Notes

Caffé Aronne's financial statements are currently unaudited because Dahan Hospitality Group LLC has not been in business for three years, having been formed on January 26, 2022. The company's opening balance sheet as of January 9, 2024, shows total assets of $30,000, all stemming from owner investments, indicating a very new and minimally capitalized franchisor entity.

Financing Details

Caffé Aronne does not offer any direct or indirect financing to its franchisees. This means franchisees will need to secure their own funding and the franchisor will not guarantee any notes, leases, or other obligations on their behalf.

Performance Metrics

Total US Locations

4

Franchised Units

0

Corporate Units

4

Franchising Since

2024

Agreement Terms

Initial Term

10 years

Renewal Term

5 years

Renewal Conditions

To renew their Caffé Aronne franchise, franchisees must be in good standing, meaning they have not committed more than three events of default during their current agreement term. They need to provide written notice at least six months before the agreement expires, sign a new franchise agreement with the then-current terms (which may be different from their original agreement), pay a Successor Agreement Fee equal to 25% of the initial franchise fee or $7,500 (whichever is greater), maintain their location and brand standards, sign a general release of claims against the franchisor, and comply with all current training and qualification requirements, including completing additional training.

Training & Support Program

Franchisor Assistance

Caffé Aronne provides its franchisees with various forms of assistance throughout the franchise relationship. Before opening, Caffé Aronne helps with site selection and approval, provides a copy of the Operations Manual and equipment lists, offers initial training, and supplies on-site assistance for up to two days at the grand opening. Caffé Aronne also advises on construction and build-out, providing sample layouts and specifications, and approves the franchisee's location and lease within 10 business days. After opening, ongoing support for Caffé Aronne franchisees includes offering mandatory or optional additional training programs, such as an annual business meeting or conference, and providing remedial on-site training upon request. Franchisees can also receive individualized assistance via phone, email, or postal service. Caffé Aronne provides samples of advertising and promotional materials, conducts inspections of the franchised business, and updates lists of approved suppliers. The franchisor may also advise on or set maximum selling prices for products and services, and must approve all franchisee-proposed advertising and promotional materials.

Initial Training Hours

40

Training Location

New York

Ongoing Support

After opening, Caffé Aronne franchisees receive ongoing support including mandatory or optional additional training programs, which may include attending an annual business meeting or conference for up to five days each year. Remedial on-site training and assistance is available upon request, with fees covering the trainer's costs. Franchisees can also get individualized assistance by telephone, email, or mail within reasonable limits. Caffé Aronne provides samples of advertising and promotional materials and conducts inspections of the franchised business to ensure standards are met. The franchisor also provides written specifications for required equipment and products, updated lists of approved suppliers, and advises on selling prices, reserving the right to set maximum prices. Additionally, Caffé Aronne must approve all franchisee-proposed advertising, direct mail, and promotional campaigns. The franchisor also administers a Brand Development Fund for system-wide advertising.

Franchise Requirements

Industry Experience Required

No

Management Experience Required

No

Sales Experience Required

No

Technical Skills Required

No

Operational Details

Location Type

Hybrid

Owner Participation

Supervisory

Territory Type

Non-Exclusive

Staff Count

3

Territory Size Requirements

Caffé Aronne offers two types of territories: for mobile café and catering units, territories are defined by contiguous zip codes or other designations within a town, city, or county, considering demographic data like population density and household incomes. For stationary kiosk cafés, the territory is limited to the specific facility, venue, or building where the business is located, such as airports, malls, or convention centers, which are considered non-traditional sites.

Staffing Notes

The Caffé Aronne franchise requires the appointment of a General Manager who is actively involved in overseeing the business and responsible for its daily operation. This General Manager, along with the franchisee/principal and up to two additional staff members, must successfully complete the initial training program. The General Manager is typically the franchisee (if an individual) or a principal holding at least 25% ownership in the franchisee entity. They must dedicate their full time and best efforts to the supervision and management of the Caffé Aronne business and cannot engage in other competitive activities without the franchisor's consent. All personnel who will have access to proprietary and confidential information must sign a Non-Disclosure/Non-Competition Agreement. The Caffé Aronne Operations Manual provides detailed guidance on staffing, including job descriptions, recruiting, interviewing, new employee paperwork, orientation, training, personnel policies, employee scheduling, and performance evaluations.