Aerus logo

Aerus Franchise

Audited Financials
Home ServicesEst. 1924Dallas, TX
www.aerusfranchising.com
Financing Available

Risk Score

Pending analysis

Investment Range

$16,000 - $417,790

Franchise Fee

$1,000

Total US Locations

132

Business Summary

Aerus Franchising offers franchises for businesses that market and sell a proprietary line of air purification, water purification, water conditioners, floor care, and other products and services designed to create and maintain allergy-friendly, clean, and healthy indoor environments for homes and businesses. Aerus Franchising franchisees also perform testing and treatments for indoor environmental contaminants, and provide repair and maintenance services for Aerus Franchising's products and certain competitor products. Franchisees are required to operate from a fixed store location and conduct a substantial portion of their sales through in-person marketing and product demonstrations.

Corporate History

The Electrolux brand of vacuum and floor care products has been sold in North America since 1924. In 1998, Electrolux LLC acquired the Electrolux business in the United States and Canada. In 2000, Electrolux LLC sold its "Electrolux" brand name rights, then changed its name to Aerus LLC in 2001 and formed Aerus Franchising, LLC to offer franchising rights. In 2013, Aerus LLC established "Beyond by Aerus" as a new brand for its premium products and began offering qualified franchisees the right to sell these products under the "Beyond by Aerus" mark as of April 15, 2015. Aerus Franchising has been offering franchises under the "Aerus" marks since June 2002.

Financial Overview

Investment Range

$16,000 - $417,790

Franchise Fee (Low)

$1,000

Franchise Fee (High)

$3,000

Royalty %

8%

Equipment Costs (Low)

$2,500

Equipment Costs (High)

$30,000

Working Capital

$27,500

Audited Financials

Yes

Offers Financing

Yes

Audit Opinion

Unqualified opinion

Financial Health Notes

Aerus Franchising's financial statements show a significant decline in net sales from $22.1 million in 2022 to $15.3 million in 2024. Net income also saw a sharp decrease from over $935,000 in 2022 to just over $106,000 in 2024. The company reports $0 cash and cash equivalents across these years. A notable aspect of its finances is a substantial related party receivable, amounting to over $4 million in 2024, due from various affiliates, representing collected royalty fees, note payments, and funds from product sales that have not yet been submitted to Aerus Franchising. The company also acts as a guarantor for an affiliate's $10 million line of credit, though there was no outstanding balance as of December 31, 2024. The auditors issued an unqualified opinion, indicating the financial statements are presented fairly, and no substantial doubt about the company's ability to continue as a going concern was noted in the opinion.

Financing Details

Aerus Franchising or its affiliates may offer financing for the purchase of accessories, parts, and supplies, and for the assets of an existing Aerus Business. They may also offer financing for initial fees and the Security Deposit, although the document explicitly states that, except in very limited circumstances, the inventory security deposit and initial franchise fee generally must be paid in cash and will not be financed by Aerus Franchising or its affiliates. The amount and terms of any financing will vary based on factors like the business's performance, location's goodwill, and the franchisee's creditworthiness. An initial down payment ranging from $2,500 to $50,000 is anticipated, with the balance paid in equal monthly installments over one to five years. The interest rate for these loans can range from 0% to 7% per annum (or the maximum legal rate), and there are no penalties for prepaying the debt. If financing is extended, franchisees must sign a secured promissory note, security agreement, and guarantee, with a limited personal guarantee and a perfected security interest in purchased assets.

Performance Metrics

Total US Locations

132

Franchised Units

124

Corporate Units

8

Avg Square Footage

1,750

Franchising Since

2002

Agreement Terms

Initial Term

1 years

Renewal Term

1 years

Renewal Conditions

To renew their franchise agreement, Aerus Franchising franchisees must meet several conditions: they must give written notice of their desire to renew at least 30 days before the initial term expires, have no uncured defaults under the agreement, and have achieved at least $10,000 in monthly Gross Sales during each of the prior six months. Additionally, they must sign Aerus Franchising's then-current form of franchise agreement (which may have different terms), pay a $100 renewal fee, and the franchisee, its principals, and guarantors must execute a general release of all claims against Aerus Franchising and its affiliates. These renewal rights are only available if Aerus Franchising is actively offering new franchise rights in the state where the franchise is located at the time of renewal.

Training & Support Program

Franchisor Assistance

Aerus Franchising provides comprehensive assistance to its franchisees. Before opening, Aerus Franchising offers initial training, provides a copy of its confidential operations manuals, and identifies any necessary premises modifications. If acquiring an existing Aerus Business, Aerus Franchising or its affiliates will sell certain assets and may sublease or assign the premises lease. For ongoing support, Aerus Franchising and its designated suppliers replenish inventory of consigned and other products, parts, and supplies, provided the franchisee is compliant and pays required security deposits. Aerus Franchising also provides revisions and modifications to its operations manuals. Franchisees are required to attend annual meetings or conventions and regional or local meetings. Aerus Franchising also installs its standard software and communication package, including financial and accounting software (FOAS and FAST), customer database, and lead management software, and provides updates and revisions for its proprietary software. Aerus Franchising assists with site selection by approving proposed locations, considering factors such as size, demographics, and visibility.

Initial Training Hours

120

Training Location

Corporate headquarters in Dallas, TX and an Aerus Business designated by Aerus Franchising

Ongoing Support

Aerus Franchising provides ongoing support by replenishing initial inventory of consigned products and other items, provided the franchisee is compliant and has paid the necessary security deposits. The company also provides revisions and modifications to its operations manuals. Franchisees are required to have their Operating Principal attend all annual meetings or conventions and all regional or local meetings, with a maximum of two annual and four regional meetings per year. Aerus Franchising maintains and updates proprietary software (FOAS and FAST) and offers interactive online training through aerusuniversity.com, which can be accessed at any time.

Franchise Requirements

Ideal Candidate Profile

Aerus Franchising seeks individuals who are creditworthy, have relevant work history, and potentially previous franchise experience or prior work experience with Aerus Franchising or other Aerus franchisees. Candidates must be prepared for the Operating Principal to personally participate in the day-to-day operations of the franchised business.

Industry Experience Required

No

Management Experience Required

No

Sales Experience Required

No

Technical Skills Required

No

Operational Details

Location Type

Retail

Owner Participation

Hands-On

Territory Type

Protected

Territory Size Requirements

Aerus Franchising provides franchisees with a "Protected Area" that extends one mile around their approved physical business location, within which Aerus Franchising will not allow other Aerus Businesses to establish a physical presence. Beyond this, the broader "Area of Responsibility" where the franchisee is generally required to sell products varies based on the chosen program and the demographic and geographic characteristics of the location, but is not defined by a set distance.

Staffing Notes

Aerus Franchising requires franchisees to designate and retain an Operating Principal, General Manager, and for each location, a Sales Manager and Service Manager. If the franchisee is an individual, they must fulfill the roles of Operating Principal and General Manager. Under the Associate Program, a Service Manager is not required if the franchisee is not mandated to maintain a service and repair center. Aerus Franchising may set minimum staffing requirements and operating hours in its Manuals. Franchisees are also permitted to hire other employees, consultants, and agents as needed, as well as sales representatives, who must operate according to the franchise agreement and manuals. The franchisee has sole authority over all employment matters, including hiring, firing, discipline, compensation, and scheduling.